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Google AdMob Impressions RPM by Country

Impressions RPM by Country is a metric that measures the revenue earned per thousand ad impressions, broken down by country. It helps to identify which countries are generating the highest revenue, allowing advertisers to adjust their ad strategies accordingly.

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Impressions RPM by Country 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Impressions RPM by Country"?
Impressions RPM by Country is a metric in Google AdMob that measures the revenue generated per thousand ad impressions, broken down by country. This metric indicates the potential profitability of an app or ad campaign in different countries. It helps app developers and advertisers make informed decisions about where to focus their efforts and allocate resources to maximize revenue. The higher the Impressions RPM, the more revenue an app or ad campaign is generating per thousand impressions. By examining this metric by country, app developers and advertisers can identify which countries are driving the most revenue and optimize their strategies accordingly.
Example: Impressions RPM by Country metric can help a gaming app developer optimize in-app advertising revenue by identifying the top-paying countries and adjusting ad frequency accordingly.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Impressions RPM by Country in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Impressions RPM by Country using Databox, follow these steps:

  1. 1
    Connect Google AdMob that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Impressions RPM by Country on the Performance screen
  6. 6
    Get Impressions RPM by Country performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Impressions RPM by Country
Goals

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Scorecards

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Metric Digest

Receive detailed weekly performance updates
Metric Builder

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Data Calculations

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Performance Screen

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Google AdMob integration with Databox Track Impressions RPM by Country from Google AdMob in Databox GET STARTED

General

  • Description
    Impressions RPM by Country is a metric that measures the revenue earned per thousand ad impressions, broken down by country. It helps to identify which countries are generating the highest revenue, allowing advertisers to adjust their ad strategies accordingly.
  • Category
    Advertising
  • Subcategory
    Impressions RPM
  • Date Added
    2017-07-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Default Format
    PrefixCurrency
  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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