Impressions by App is the count of how many times ads were viewed in a particular app over a specific time period. It helps to measure the exposure of an app to advertisement and the potential revenue generated by an app.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by App using Databox, follow these steps:
Clicks measures the number of times users click on an ad displayed on an app. It is an important metric to evaluate the effectiveness of ad campaigns and can help optimize targeting and ad content.
Clicks by App metric is a measure of the total number of clicks received for an app's ad units served by Google AdMob. It helps in evaluating the performance of each app in terms of user engagement and monetization.
Impressions is a metric that counts the number of times an ad is viewed by a user on a website or app. It does not guarantee that the ad was clicked on by the user.
Impressions by Country is a metric that shows you the number of times your ads were displayed to users in different countries. It helps you understand which countries your ads are most popular in and can inform your ad targeting and optimization strategies.
Impressions CTR by Platform is a metric that measures the click-through rate of ads on different platforms such as mobile, desktop, and tablets. It helps to identify which platform drives more engagement and optimize the ad campaigns accordingly.
Impressions CTR by Ad Type metric shows the ratio of clicks to impressions for each ad type. It helps track the effectiveness of different ad formats in attracting user interaction.
Show Rate is the percentage of ad impressions that actually show up on a user's device out of the total number of ad requests made by the app. It measures the effectiveness of the ad network's ability to deliver ads to users.
Ad Units Count is a metric in Google AdMob that tracks the total number of ad units served. This measurement helps app publishers understand the demand for their inventory and optimize their ad placements for higher revenue.