Impressions by App is the count of how many times ads were viewed in a particular app over a specific time period. It helps to measure the exposure of an app to advertisement and the potential revenue generated by an app.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by App using Databox, follow these steps:
Clicks by Country is a metric that shows the number of times a user clicked on your ad in each country. It helps you understand where your engaged users are located and optimize your ad targeting accordingly for improved performance.
The Estimated Earnings by Platform metric in AdMob shows the estimated revenue earned from each platform (Android, iOS) for a specified time period, helping app publishers to optimize their monetization strategies.
Impressions CTR by Ad Type metric shows the ratio of clicks to impressions for each ad type. It helps track the effectiveness of different ad formats in attracting user interaction.
The Network Requests Matched by Ad Unit metric in AdMob measures the number of times an ad request from an app matches with an ad from the network.
The Show Rate by Ad Unit metric measures the percentage of times an ad unit was shown in relation to the number of ad requests made for that unit. It helps evaluate the performance and effectiveness of ad units in terms of displaying ads to users.
The Show Rate by App metric measures the percentage of times an app's ad request resulted in at least one ad being shown to the user.
Show Rate by Ad Type measures the percentage of eligible ad requests that actually resulted in an ad being shown on a particular ad type, such as banner or interstitial ads, during a specific time period.
The Network Request RPM by Country metric is a performance metric that measures the revenue earned by publishers for every thousand ad requests served per country, giving insights into the monetization potential of a specific country.