Impressions by Ad Unit is a metric in the Google AdMob platform that measures the number of times an ad has been displayed on a specific ad unit within a given time period.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by Ad Unit using Databox, follow these steps:
Network Requests by Ad Unit metric counts the number of ad requests made by a specific ad unit of an app to AdMob servers, which gives insights on ad load, user behavior, and revenue optimization.
Clicks measures the number of times users click on an ad displayed on an app. It is an important metric to evaluate the effectiveness of ad campaigns and can help optimize targeting and ad content.
Estimated Earnings is a metric in Google AdMob that shows the approximate amount of revenue a publisher can expect to earn from ads displayed in their app, based on ad performance, impressions, clicks, and other factors.
The Estimated Earnings by Platform metric in AdMob shows the estimated revenue earned from each platform (Android, iOS) for a specified time period, helping app publishers to optimize their monetization strategies.
Impressions by Format measures the number of times an ad was displayed on a user's device, broken down by ad format (e.g. banner, interstitial, rewarded video).
Impressions CTR by Ad Unit measures the click-through rate (CTR) of ads served in a specific ad unit, calculated by dividing the number of clicks by the number of impressions.
Show Rate by Country is a metric that measures the percentage of ad requests that were successfully filled with ads for a specific country out of the total number of ad requests made from that country.
Network Request RPM by Format is a performance metric that measures the revenue generated per thousand ad requests, broken down by ad format (e.g., banner, interstitial, rewarded).