The Estimated Earnings by App metric displays how much revenue a specific app has earned within a certain time period on the AdMob platform, based on ad impressions and clicks.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Estimated Earnings by App using Databox, follow these steps:
Impressions by Platform is a Google AdMob metric that shows the number of times an ad was displayed in an app on a particular platform, such as iOS or Android. This metric helps advertisers understand the reach and engagement of their ads across different devices and operating systems.
Impressions CTR by Ad Unit measures the click-through rate (CTR) of ads served in a specific ad unit, calculated by dividing the number of clicks by the number of impressions.
Impressions CTR by Ad Type metric shows the ratio of clicks to impressions for each ad type. It helps track the effectiveness of different ad formats in attracting user interaction.
Impressions RPM by platform is a metric that measures the revenue earned per thousand ad impressions on a specific mobile platform, such as Android or iOS. It helps to optimize ad placement and improve monetization strategies for each platform.
The Network Requests Matched by Country metric represents the number of ad requests that are geographically targeted to a specific country and have resulted in a successful match with an ad from a respective ad network.
Match Rate is the percentage of ad requests that resulted in a successfully served ad. It measures the effectiveness of your ad mediation setup and how well your app's audience matches with the available ad inventory.
Match Rate by Ad Unit is the percentage of ad requests for a specific ad unit that were filled with ads, indicating the effectiveness of that ad unit in generating revenue for publishers.
Show Rate is the percentage of ad impressions that actually show up on a user's device out of the total number of ad requests made by the app. It measures the effectiveness of the ad network's ability to deliver ads to users.