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Google AdMob Network Request RPM by Ad Type

Network Request RPM by Ad Type is a metric that shows the revenue per thousand ad requests per ad type. It helps to analyze the performance and profitability of individual ad types and make informed decisions to optimize the ad inventory.

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Network Request RPM by Ad Type 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Network Request RPM by Ad Type"?
The Network Request RPM by Ad Type measures the revenue generated per thousand ad requests for a given ad type (e.g. interstitial, banner, rewarded video) on a publisher's app network. It helps publishers optimize their ad strategy by identifying which ad types are generating the most revenue. A higher Network Request RPM indicates more profitable ad formats and better ad placements. By analyzing this metric, publishers can make data-driven decisions to improve their app monetization efforts.
Example: The Network Request RPM by Ad Type metric can be used to optimize ad revenue for a mobile gaming app by identifying which ad type generates the highest RPM on the network and allocating more inventory to those ads.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Network Request RPM by Ad Type in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Network Request RPM by Ad Type using Databox, follow these steps:

  1. 1
    Connect Google AdMob that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Network Request RPM by Ad Type on the Performance screen
  6. 6
    Get Network Request RPM by Ad Type performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Network Request RPM by Ad Type
Google AdMob integration with Databox Track Network Request RPM by Ad Type from Google AdMob in Databox GET STARTED

Basics

  • Description
    Network Request RPM by Ad Type is a metric that shows the revenue per thousand ad requests per ad type. It helps to analyze the performance and profitability of individual ad types and make informed decisions to optimize the ad inventory.
  • Category
    Advertising
  • Subcategory
    Requests network
  • Date Added
    2017-07-15
  • Cumulative Support
    No
  • Units
    Yes
  • Granularities
    daily, weekly, monthly, quarterly, yearly
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://admob.googleapis.com/v1/accounts/{accountId}/networkReport:generate

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