Impressions by Ad Type is a metric in Google AdMob that displays the number of times ads from different ad types were displayed to users. This includes banner, interstitial, native, and rewarded video ads, providing useful insights into ad performance for optimizing your ad strategy.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions by Ad Type using Databox, follow these steps:
Clicks by Platform is a metric in Google AdMob that shows the number of clicks on ads broken down by the platform on which they were displayed, such as iOS or Android.
Impressions by Country is a metric that shows you the number of times your ads were displayed to users in different countries. It helps you understand which countries your ads are most popular in and can inform your ad targeting and optimization strategies.
Impressions by Format measures the number of times an ad was displayed on a user's device, broken down by ad format (e.g. banner, interstitial, rewarded video).
Impressions RPM by Format measures the revenue generated per 1000 impressions for a specific ad format, such as native or banner ads, providing insight into the effectiveness of each format in monetizing the app.
The Network Requests Matched by Ad Type metric measures the number of ad requests made by an app broken down by the type of ad that was ultimately displayed.
Match Rate by Platform is a metric that measures the percentage of ad requests that result in an ad being served, segmented by the type of device or platform the request came from.
Show Rate by Format is a metric that measures the percentage of ads that were shown to users out of the total number of ad requests made, broken down by ad format (e.g. banner, interstitial, rewarded video).
Network Request RPM by Format is a performance metric that measures the revenue generated per thousand ad requests, broken down by ad format (e.g., banner, interstitial, rewarded).