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Google AdMob Impressions

Impressions is a metric that counts the number of times an ad is viewed by a user on a website or app. It does not guarantee that the ad was clicked on by the user.

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Impressions 2.190,879

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About
Tech details

Impressions refer to the number of times an ad is displayed on a screen. It is a vital metric in Google AdMob as it measures the potential reach of an ad campaign. An impression is counted every time an ad appears on a mobile device, regardless of whether a user interacts with it or not. By tracking impressions, advertisers can assess the effectiveness of their ad campaigns and optimize their strategies to reach a larger audience.

Example: Impressions metric can be used to track the number of times an ad was displayed on a user's screen in an app or mobile website. For example, an app developer can use impressions to see how many times an ad was displayed to users in a given time period.

Visualizations

Number

Used to show a simple Metric or to draw attention to one key number.

How to track Impressions in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Impressions using Databox, follow these steps:

1
Connect Google AdMob that contains the metric you want to track
2
Select the metric you want to track from the list of available metrics
3
Drag and drop the selected metric onto your dashboard
4
Watch your dashboard populate in seconds
5
Put Impressions on the Performance screen
6
Get Impressions performance daily with Scorecards or as a weekly digest
7
Set Goals to track and improve performance of Impressions

Goals

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