Impressions RPM by Format measures the revenue generated per 1000 impressions for a specific ad format, such as native or banner ads, providing insight into the effectiveness of each format in monetizing the app.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Impressions RPM by Format using Databox, follow these steps:
Clicks measures the number of times users click on an ad displayed on an app. It is an important metric to evaluate the effectiveness of ad campaigns and can help optimize targeting and ad content.
Impressions by Country is a metric that shows you the number of times your ads were displayed to users in different countries. It helps you understand which countries your ads are most popular in and can inform your ad targeting and optimization strategies.
Impressions CTR by Ad Type metric shows the ratio of clicks to impressions for each ad type. It helps track the effectiveness of different ad formats in attracting user interaction.
The Network Requests Matched by Ad Unit metric in AdMob measures the number of times an ad request from an app matches with an ad from the network.
Match Rate is the percentage of ad requests that resulted in a successfully served ad. It measures the effectiveness of your ad mediation setup and how well your app's audience matches with the available ad inventory.
Match Rate by App is a measure of the percentage of ad requests for a specific app that result in a filled ad. It indicates how well the app's inventory is being matched with relevant ads.
Show Rate by Platform measures the percentage of times an ad is shown to a user who has viewed an app on a specific platform, such as iOS or Android. It helps app developers and advertisers optimize their ad strategy for each platform.
Show Rate by Format is a metric that measures the percentage of ads that were shown to users out of the total number of ad requests made, broken down by ad format (e.g. banner, interstitial, rewarded video).