Estimated Earnings by Format is a metric that shows the estimated revenue generated by different ad formats such as banner, interstitial, and rewarded video ads. This metric helps to analyze the performance of each ad format and optimize the ads accordingly to increase overall earnings.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Estimated Earnings by Format using Databox, follow these steps:
Impressions by Platform is a Google AdMob metric that shows the number of times an ad was displayed in an app on a particular platform, such as iOS or Android. This metric helps advertisers understand the reach and engagement of their ads across different devices and operating systems.
Impressions by App is the count of how many times ads were viewed in a particular app over a specific time period. It helps to measure the exposure of an app to advertisement and the potential revenue generated by an app.
Impressions by Format measures the number of times an ad was displayed on a user's device, broken down by ad format (e.g. banner, interstitial, rewarded video).
Impressions CTR by Country metric measures the click-through rate of the ads displayed to users in different countries. It helps advertisers understand the effectiveness of their ad campaigns and optimize them for better performance in specific regions.
The Impressions CTR by App metric measures the click-through rate of ads served in a particular app, calculated by dividing the number of clicks by the number of impressions.
Impressions CTR by Ad Type metric shows the ratio of clicks to impressions for each ad type. It helps track the effectiveness of different ad formats in attracting user interaction.
Match Rate by App is a measure of the percentage of ad requests for a specific app that result in a filled ad. It indicates how well the app's inventory is being matched with relevant ads.
Show Rate by Country is a metric that measures the percentage of ad requests that were successfully filled with ads for a specific country out of the total number of ad requests made from that country.