Marketing
Approaches, tactics and advice for marketers
Latest Posts
Why Are New Contact Conversion Rates Dropping?
Hello everyone. Welcome to another episode of Data Snacks. I’m Monja, a product marketer here at Databox. Today we’re going to show you how to ...
How to Create SEO-Friendly URLs: 11 Expert Tips
If you’ve been knocking together a random URL, think again. Because your web address can improve your ranking, consider creating SEO-friendly URLs. The key to ...
How Sweet Fish Media Reduced Revenue Churn Rate by 12% in 12 Months
A recent episode of the Metrics & Chill podcast saw John Bonini chat with Logan Lyles, VP of Customer Experience at Sweet Fish Media. Logan ...
16 Ways to Increase Your Average Video Engagement
There’s more to creating engaging videos than having a great script and ensuring audio and video quality. To boost your video engagement, follow these 16 ...
5 Email Signature Examples for Increasing Engagement with Prospects
Did you know there were 306 billion emails sent and received every day in 2020? Email remains the primary way that companies communicate internally and ...
25 Tips for Updating Old Blog Posts for SEO & Boosting Organic Traffic
Earlier this year, we updated 24 old blog posts. The result? A 75% increase in website traffic. Imagine the impact you’d experience by almost doubling ...
Cost Cap vs. Bid Cap: Which One Will Supercharge Your Facebook Ad Campaign?
Facebook ad bidding is an art. It’s easy to pick up, but it takes skill and know-how to master. Whether you’re new to running Facebook ...
How Much Do Facebook Ads Really Cost? (And 8 Ways to Maximize Ad Spend)
CPC and lead acquisition costs are going up every day, at the same time budgets are getting leaner all around. If you’re watching every dollar ...
Facebook CTA Buttons: Which Buttons Perform the Best on Facebook Ads?
The perfect CTA button on your Facebook ad can make the difference between driving home significant results and ending up with zero response. Why? Because ...
23 Content Distribution Tips & Channels For Increasing Website Traffic
The average marketing team spends a good amount of time creating content and comparatively very little on promoting that content. Think about the last blog ...
What Is Schema Markup and How Do You Use It for SEO?
There’s a lot of ways you can get your website to stand out. Whether it’s a unique domain name, an eye-catching design, or well-written content ...
How Do You Write a Successful Media Pitch that Actually Lands Coverage?
Are you spending hours in your inbox, sending press releases to any journalist email addresses you can find? If so, you will probably be in ...
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Modern BI for teams that needs answers now
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