Social Media

Latest Posts

The Most Effective Linkedin Marketing Strategies According to 30 Marketers
Social Media

The Most Effective Linkedin Marketing Strategies According to 30 Marketers

It seems that marketers can’t recommend LinkedIn highly enough when discussing effective channels and strategies for 2021. (See what we did there?) It’s been a ...

Author's avatar by Jessica Greene | May 6, 2022
24 Twitter Marketing Tips for Driving Engagement, Leads, & Sales
Social Media

24 Twitter Marketing Tips for Driving Engagement, Leads, & Sales

Over 353 million people use Twitter each month. That’s a huge volume of people who can be exposed to your business. …Yet with 500 million ...

Author's avatar by Elise Dopson | Mar 21, 2023
18 Proven B2B Instagram Marketing Strategies
Social Media

18 Proven B2B Instagram Marketing Strategies

When it comes to social media, the conventional wisdom is that different platforms work better for different types of brands. Some say that Instagram is ...

Author's avatar by Tamara Omerovic | May 11, 2022
Instagram Captions for Businesses: 9 Ways to Write More Engaging Captions
Social Media

Instagram Captions for Businesses: 9 Ways to Write More Engaging Captions

A picture is worth a thousand words, or is it?  It is easy to overlook your caption. You spend all your time obsessing over grabbing ...

Author's avatar by Jessica Malnik | Jan 12, 2022
26 Most Engaging Instagram Brands (and What We Can Learn From Them)
Social Media

26 Most Engaging Instagram Brands (and What We Can Learn From Them)

Instagram is fast emerging as a platform for brands who want to connect with more users.  Compared to Twitter’s 0.045% engagement rate, and even Facebook’s ...

Author's avatar by Lily Ugbaja | Aug 4, 2022
10 Essential Social Media Metrics That Every Social Media Report Should Include
Social Media

10 Essential Social Media Metrics That Every Social Media Report Should Include

Social media has a history of being unfairly categorized as “fluff” when it comes to reporting on performance. But, it’s all about the social media ...

Author's avatar by Elise Dopson | Feb 13, 2023
Facebook Content Ideas: 16 Ways to Come Up With Fresh & Engaging Posts
Social Media

Facebook Content Ideas: 16 Ways to Come Up With Fresh & Engaging Posts

Nearly 60% of companies post at least 2-3 times per week on Facebook.  This is according to our latest survey. So, it is no surprise ...

Author's avatar by Jessica Malnik | May 12, 2023
16 Most Interesting & Engaging Company Pages on Facebook
Social Media

16 Most Interesting & Engaging Company Pages on Facebook

10 years ago, you could post almost anything on your Facebook business page and reach 60% of your fans organically.  Now, you are lucky if ...

Author's avatar by Jessica Malnik | Jan 21, 2022
How to Plan a Social Media Content Calendar
Social Media

How to Plan a Social Media Content Calendar

If you want to grow your social media following, you need to post consistently. And that’s where social media calendars come in. The best social ...

Author's avatar by Jessica Malnik | Jan 31, 2023
Facebook Content Calendar: 6 Easy Ways to Create & Manage Yours
Social Media

Facebook Content Calendar: 6 Easy Ways to Create & Manage Yours

Want to level up your Facebook engagement? Want to make sure you’re consistently creating content that your audience loves? There is a simple solution. Use ...

Author's avatar by Masooma Memon | Apr 18, 2023
14 Ways to Make Your LinkedIn Company Page More Engaging
Social Media

14 Ways to Make Your LinkedIn Company Page More Engaging

There are numerous ways your company is most likely trying to get leads. Whether it’s posting fresh content on its blog or sending out an ...

Author's avatar by Mara Calvello | Jul 20, 2022
11 Facebook Post Ideas to Help Increase Engagements for Businesses
Social Media

11 Facebook Post Ideas to Help Increase Engagements for Businesses

If you are a social media manager, coming up with new, engaging posts for your Facebook group or page can be a struggle.  In fact, ...

Author's avatar by Jessica Malnik | May 11, 2022
Subscribe to our newsletter, Move the Needle

Join 77,800+ leaders who are learning how to make data a competitive advantage.