Picture this: you’ve an in-depth understanding of your target audience — you know what topics resonate with them and what content formats they love consuming ...
Left to its own devices, Facebook can empty your wallet pretty quickly. And with limited resources in terms of time and staff to focus on ...
If you pay attention to social media trends, you’ve likely seen short videos all over your feeds. With this format rising in popularity among internet ...
What do Crumbl Cookies, Ocean Spray, and Duolingo all have in common? They’ve all had viral moments on TikTok. However, you don’t need to go ...
If you’ve been wondering about your brand image and how your ideal audience thinks of your business, you’re basically thinking about your share of voice. ...
Did you know there are roughly 1 billion monthly active Instagram users? If Instagram was a country, it would be three times larger than the ...
If you’ve ever run a social media report, you know how time-consuming and challenging this process can be. Calculating the ROI for a specific channel ...
Too much of anything is good for nothing, goes the old saying. But the other one says, out of sight, out of mind. So, which ...
Facebook Ads are a fantastic tool for connecting customers with your ecommerce business. In 2020, 18.3% of American adults bought something through Facebook. Plus, evolving ...
To pause or not to pause? Your latest Facebook ad campaign hasn’t lived up to your expectations – you’ve got lots of views, but no ...
Wondering how to get more website traffic from Instagram? Truth be told, the photo-sharing app is one of the most popular social media sites with ...
Today, nearly 54% of the world’s population use social media. And while that is impressive, the truth is that many businesses and marketers struggle to ...
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