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Forms vs. Website Chat–Which One Generates More Leads?
Marketing

Forms vs. Website Chat–Which One Generates More Leads?

No leads, no sales. You know this. And it’s why you work to drive traffic to your website — to identify and compel visitors who ...

Author's avatar by Eddie Shleyner | Jan 13, 2022
Facebook Ad Targeting: The 4 Essentials for Finding Your Audience
Marketing

Facebook Ad Targeting: The 4 Essentials for Finding Your Audience

When it comes to targeting a specific audience and/or market, there are few (if any) platforms more powerful than Facebook. Facebook offers serious potential for ...

Author's avatar by Laura MacPherson | May 11, 2022
How To Use Twitter As a Powerful Social Prospecting Tool
Marketing

How To Use Twitter As a Powerful Social Prospecting Tool

Do you know how to do cold outreach via Twitter and actually get responses? If you’ve run a link building campaign, then you probably know ...

Author's avatar by Jonathan Nunez | Jul 24, 2018
Manual Link Building Techniques That Grow & Sustain Organic Traffic
Marketing

Manual Link Building Techniques That Grow & Sustain Organic Traffic

Link building is one of the most important elements of an effective search engine optimization (SEO) strategy. Beyond the ranking benefits, it’s a valuable strategy ...

Author's avatar by Jayson DeMers | Jan 6, 2022
The Creative Ways Marketers Are Increasing Facebook Organic Reach
Marketing

The Creative Ways Marketers Are Increasing Facebook Organic Reach

Has marketing on Facebook become pay-to-play? If you answered ‘yes’, you’re not alone. Over 60% of marketers we surveyed said that Facebook has become pay-to-play, ...

Author's avatar by Dann Albright | May 11, 2022
How We Track Marketing and Sales KPIs With Databox + HubSpot [Case Study]
Marketing

How We Track Marketing and Sales KPIs With Databox + HubSpot [Case Study]

For many agencies, long-term clients are a true treasure. This is even more true for digital agencies. As the digital landscape shifts and organizations have ...

Author's avatar by Seth Fendley | May 17, 2022
10 Ways to Write Engaging Email Subject Lines Based on 28 Case Studies
Content Marketing

10 Ways to Write Engaging Email Subject Lines Based on 28 Case Studies

It’s an obvious fact: if your subject line doesn’t capture people’s interest, your email won’t get read. If you’re responsible for writing subject lines, you’re ...

Author's avatar by Laura MacPherson | May 12, 2023
Marketing Agencies Share 3 Biggest Recruiting & Hiring Challenges [NEW DATA]
Agencies

Marketing Agencies Share 3 Biggest Recruiting & Hiring Challenges [NEW DATA]

Only 14% of marketing agencies say they’re “great” at onboarding new hires. [Tweet this stat.] Last month, Databox and Tettra decided to team up on ...

Author's avatar by Eddie Shleyner | May 3, 2022
The 7 Pillars for Implementing A Successful Influencer Marketing Strategy
Marketing

The 7 Pillars for Implementing A Successful Influencer Marketing Strategy

In 2018, one of the hottest topics in the social space has been the continued rise of influencer marketing and its positive impact on audience rapport ...

Author's avatar by Katherine Chalhoub | May 2, 2024
The 10 Facebook Metrics That Every Marketer is Tracking
Marketing

The 10 Facebook Metrics That Every Marketer is Tracking

This data was sourced from just over 25,000 Datablocks used to track Facebook metrics in Databox. (What is a Datablock?) According to a study by ...

Author's avatar by Tamara Omerovic | Dec 4, 2024
How to Grow Your Organic Traffic: Dozens of Marketers On What Works
Marketing

How to Grow Your Organic Traffic: Dozens of Marketers On What Works

Organic traffic is hugely valuable, and marketers know it. Growing your organic traffic, however, is a bit more nebulous. Everyone wants to get more visitors ...

Author's avatar by Dann Albright | Jul 10, 2018
HTML vs. Plain Text Emails: Which Do Marketers Send Most? (And Why?)
Marketing

HTML vs. Plain Text Emails: Which Do Marketers Send Most? (And Why?)

Marketers send two types of emails: HTML and Plain Text. HTML stands for HyperText Markup Language. It’s code. HTML emails are dressed up. They’re nicely ...

Author's avatar by Eddie Shleyner | May 2, 2024
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