Goals & Forecasts

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Using “Process KPIs” to Hit Goals (Hillary Carpio, Snowflake)
Goals & Forecasts

Using “Process KPIs” to Hit Goals (Hillary Carpio, Snowflake)

The metric: Process KPIs Learn how Hillary Carpio (Sr. Dir. of ABM at Snowflake) uses “Process KPIs” to ensure her team can create sustainable, repeatable ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
Building Repeatable Revenue Streams (w/ Tory Kindlick, Refine Labs)
Goals & Forecasts

Building Repeatable Revenue Streams (w/ Tory Kindlick, Refine Labs)

The metric: Revenue R&D Learn how Refine Labs uses their new Revenue R&D method to build new, sustainable revenue streams for clients. How They Moved ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
Setting Marketing KPIs & Goals (w/ Kristina Simonson, Privy)
Goals & Forecasts

Setting Marketing KPIs & Goals (w/ Kristina Simonson, Privy)

The metric: Setting Goals & KPIs Learn how Kristina Simonson is leading her team in restructuring the way they approach KPI and goal setting at ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
6 Best Practices for Effective Ecommerce PPC Management
Ecommerce

6 Best Practices for Effective Ecommerce PPC Management

Ecommerce PPC management is the key to making sure you’re getting sales from the investment you make in running PPC campaigns for your store. Without ...

Author's avatar by Masooma Memon | Sep 30, 2022
Which Comes First: The Goal Or The Strategy?
Goals & Forecasts

Which Comes First: The Goal Or The Strategy?

For most people, the answer is obvious. You define a goal first and then work out a strategy that will help you achieve that goal. ...

Author's avatar by Davor Štefanović | Sep 17, 2022
Improving Scaled to Productivity
Goals & Forecasts

Improving Scaled to Productivity

The metric: Scaled to Productivity Learn how Amanda Ono of Resolver improved Scaled to Productivity: the time it takes new hires to onboard, go through ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
Drive More Traffic to Your YouTube Channel with These 12 Pro Tips
Marketing

Drive More Traffic to Your YouTube Channel with These 12 Pro Tips

With 247 million monthly Youtube viewers in the U.S alone, there is no shortage of people to watch your videos. However, getting your videos in ...

Author's avatar by Jessica Malnik | Apr 12, 2023
What Is a Good CTR for Facebook Ads? 6 Expert Tips on How to Improve It
Marketing

What Is a Good CTR for Facebook Ads? 6 Expert Tips on How to Improve It

Facebook campaign costs, conversion costs, acquisition costs: they all start with a click on your ad. Ad clicks can drive costs either up or down, ...

Author's avatar by Stefana Zaric | May 29, 2024
Improve YouTube Click-Through Rate (CTR) and Grow Your Channel with These 11 Pro Tips
Marketing

Improve YouTube Click-Through Rate (CTR) and Grow Your Channel with These 11 Pro Tips

Did you know that more than 500 hours of new videos  are uploaded to YouTube every hour? With so much content being uploaded every single day, ...

Author's avatar by Filip Stojanovic | Nov 28, 2024
Customer Churn Analysis: 6 Ways to Effectively Analyze Churn Data
Goals & Forecasts

Customer Churn Analysis: 6 Ways to Effectively Analyze Churn Data

Customer churn analysis or keeping tabs on customers who quit using your product or service is the key to retaining customers. After all, when you ...

Author's avatar by Masooma Memon | Aug 31, 2022
Sales Forecast Report: How to Create One and What Should You Include?
Goals & Forecasts

Sales Forecast Report: How to Create One and What Should You Include?

Being optimistic about the future of your company is great and it can have a big influence on the morale of both your employees and ...

Author's avatar by Filip Stojanovic | May 21, 2022
How to Set Marketing Goals for Your Ecommerce Website: 3 Expert Strategies
Ecommerce

How to Set Marketing Goals for Your Ecommerce Website: 3 Expert Strategies

If you are like most ecommerce businesses, you are likely setting goals based on what you think needs to happen.  While this can work, it ...

Author's avatar by Jessica Malnik | Nov 24, 2022
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