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Tamara Omerovic

Articles by Tamara Omerovic

Tamara Omerovic is a marketing consultant with 8 years of experience in content marketing and SEO. She specializes in leading high-performing teams and developing effective marketing processes for B2B SaaS brands.


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New in Databox: Schedule Snapshots of Your Reports in JPG or PDF Formats
Product Updates

New in Databox: Schedule Snapshots of Your Reports in JPG or PDF Formats

Whether you’re an in-house marketer or one working at a marketing agency, tracking performance data is only half the battle. You also need to present ...

by Tamara Omerovic · Dec 19, 2023

Lessons From One of the World’s Best Content Marketers
Goals & Forecasts

Lessons From One of the World’s Best Content Marketers

When it comes to voices in the content marketing space, there are few who both understand and respect the craft like Jimmy Daly does. Often, ...

by Tamara Omerovic · Jan 29, 2019

Epicosity’s (Years Long) Search for the Perfect Client Reporting Solution
Reporting

Epicosity’s (Years Long) Search for the Perfect Client Reporting Solution

“I have spent years trying to find the right reporting solution. Before Databox, client reporting was definitely a challenge. It took time, but more importantly, ...

by Tamara Omerovic · May 4, 2024

How SMA Marketing Uses Databox as the Single Source of Truth for Clients and Employees
Agencies

How SMA Marketing Uses Databox as the Single Source of Truth for Clients and Employees

“Since we started using Databox, instead of having to go to Google Analytics, Search Console, HubSpot, and wherever performance data is being held, a client ...

by Tamara Omerovic · Jan 10, 2022

From Buying Out Its Investors to Launching an Original Series–Wistia’s Moment of Clarity
Goals & Forecasts

From Buying Out Its Investors to Launching an Original Series–Wistia’s Moment of Clarity

A couple of weeks ago, I spent some time chatting with Chris Savage, founder and CEO at Wistia. We’ve already had Chris on Ground Up ...

by Tamara Omerovic · Nov 13, 2018

New in Databox: Onboard Clients Quicker by Sending Templated Carousels
Product Updates

New in Databox: Onboard Clients Quicker by Sending Templated Carousels

As you (may) already know, we’re passionate about helping agencies automate their client reports so they can spend less time hunting and gathering data, and ...

by Tamara Omerovic · Nov 9, 2018

How Marketing Agency, Synx, Now Provides Its Clients Better Visibility into Their Performance
Agencies

How Marketing Agency, Synx, Now Provides Its Clients Better Visibility into Their Performance

“From my background, I knew that reporting wasn’t a waste of time. It’s really important, but you’ve got to collect the right information. I actually ...

by Tamara Omerovic · Jul 15, 2020

New Integration: Track Your Subscription & Financial Metrics for Free from ProfitWell
Product Updates

New Integration: Track Your Subscription & Financial Metrics for Free from ProfitWell

For SaaS companies, everything has a footprint. Pretty much every point in the customer journey is measurable, from free trials to churn to reactivations (and ...

by Tamara Omerovic · Mar 15, 2024

How PR 20/20 Creates Client Reports 3X Faster & Spends More Time on Strategy
Agencies

How PR 20/20 Creates Client Reports 3X Faster & Spends More Time on Strategy

“Prior to Databox, we were inconsistent with tracking data performance. It would take a ton of time to develop and, in a lot of cases, ...

by Tamara Omerovic · Jul 15, 2020

How PHNX21creative Built Its Client Reporting Process from Scratch
Agencies

How PHNX21creative Built Its Client Reporting Process from Scratch

“On the other side of this monitor, there’s a huge 65 inch HDTV where the Databoards look awesome. But, we also share them through Zoom. ...

by Tamara Omerovic · Jul 15, 2020

How To Offer Analytics as a Service When Your Prospect Isn’t A Good Fit For a Marketing Retainer
Agencies

How To Offer Analytics as a Service When Your Prospect Isn’t A Good Fit For a Marketing Retainer

What would you do if your agency lost half its revenue in 30 days? That is the problem that Tyler Pigott of Lone Fir Creative ...

by Tamara Omerovic · Dec 13, 2021

How Big Sea Generates $50,000 in Billable Time Every Year With Automated Reporting
Agencies

How Big Sea Generates $50,000 in Billable Time Every Year With Automated Reporting

“Everyone is impressed when they come in and they see that we don’t just have fun things up everywhere. We’re literally always looking at the ...

by Tamara Omerovic · Oct 26, 2021

How Grou Uses Databox To Create Client Presentations 5x Faster
Agencies

How Grou Uses Databox To Create Client Presentations 5x Faster

“We used to create a really visual presentation so the customer understood what we were doing. We didn’t really invest time in analyzing the data ...

by Tamara Omerovic · Oct 12, 2018

How Pepperland Marketing Improved Client Traffic by 10% After Adopting Databox
Agencies

How Pepperland Marketing Improved Client Traffic by 10% After Adopting Databox

“Databox is far more interesting to look at compared to a Powerpoint deck or spreadsheet. We can feel that our clients are more in tune ...

by Tamara Omerovic · Oct 5, 2018

New Integration: Track the Performance of Your Instagram Business Account
Instagram

New Integration: Track the Performance of Your Instagram Business Account

Ad spend on Instagram is growing at 4x the rate of Facebook Ads. Crazy, right? Keep in mind that this doesn’t mean ad spend on Facebook ...

by Tamara Omerovic · Jan 12, 2022

30 Degrees North Saves Hours on Client Reporting Every Month. Here’s How They Reallocate That Time.
Agencies

30 Degrees North Saves Hours on Client Reporting Every Month. Here’s How They Reallocate That Time.

“The amount of time that we spend on reporting has been cut by two thirds, I would say. Most of the time we’re spending on ...

by Tamara Omerovic · Sep 28, 2018

How IDS Agency Saves 72 Hours Every Month on Client Reporting
Agencies

How IDS Agency Saves 72 Hours Every Month on Client Reporting

“Nothing is consistent when it comes to online marketing. That was one of our pains – when it came to the end of the month, ...

by Tamara Omerovic · Apr 19, 2022

New Integration: Harvest Time Tracking Visualized
Harvest

New Integration: Harvest Time Tracking Visualized

Harvest says that time tracking shouldn’t weigh you down. At Databox, we agree. We’d go even further (and risk sounding super meta) by saying that ...

by Tamara Omerovic · Sep 27, 2018

How Bluleadz Increased Sales Qualified Leads for Clients by 20%
Agencies

How Bluleadz Increased Sales Qualified Leads for Clients by 20%

“I don’t want to wait until the end of the month or the quarter to see these red flags in my client data. Now, I ...

by Tamara Omerovic · Apr 21, 2022

How Impulse Creative Increased Client Lead Generation by 15% with Real-Time Reporting
Marketing

How Impulse Creative Increased Client Lead Generation by 15% with Real-Time Reporting

“Before Databox, we were wasting our lives creating reports through PDFs and calculating spreadsheets – it was time that was focused on the past and ...

by Tamara Omerovic · Jan 10, 2022

10 Marketing KPIs That Will Predict Your Team’s Success
Marketing

10 Marketing KPIs That Will Predict Your Team’s Success

How do you measure the success of your marketing team? According to the Winterberry Group, the average marketing team uses 12 distinct tools in their ...

by Tamara Omerovic · Jun 5, 2025