The Video Call to Action by Campaign metric measures the number of clicks a video ad received on its call-to-action button, broken down by campaign.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Video Call To Action by Campaign using Databox, follow these steps:
Tweet Engagements by Campaign metric measures the total number of user engagements on branded tweets within a specific campaign, including likes, retweets, replies, and follows. #TwitterAds #SocialMediaMetrics
Impressions represent the number of times a Twitter user sees a specific tweet or ad on their timeline or search results page. It includes both organic and paid views.
Retweets by Campaign metric is a measure of the number of retweets generated by a Twitter Ads campaign. It helps gauge campaign's reach, impact and audience engagement.
The App Clicks by Campaign metric measures the number of clicks on ads that lead to downloads or installs of the advertised app, segmented by campaign. It helps advertisers track the effectiveness of their campaigns in driving app installations.
The Link Clicks by Campaign metric measures the number of times users clicked on a link within a specific ad campaign on Twitter. It helps to determine the effectiveness of the campaign's messaging and targeting in driving traffic to a website or landing page.
The Video Played 75% by Campaign metric measures the number of times a video ad was played at least 75% of its total length, providing insights into ad engagement and the potential effectiveness of the campaign.
The Video Starts by Campaign metric measures the total number of times a video ad has started playing across all campaigns. It helps to gauge the overall reach and engagement of video ads on Twitter.
The Media Views by Campaign metric tracks how many times your ad's media (such as a video) has been viewed within a specific campaign.