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TikTok Ads Paid Comments

The Paid Comments metric measures the number of comments on a TikTokAds campaign that were paid for as part of an ad campaign, rather than organic comments generated by users.

With Databox you can track all your metrics from various data sources in one place.

Paid Comments 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Paid Comments"?
Paid Comments is a TikTokAds metric that measures the number of comments on an ad that were generated by paid advertising efforts. It reflects how engaged the audience is with the ad and the effectiveness of the advertising campaign. Analyzing Paid Comments can help advertisers identify which ads resonate with the audience, and refine targeting and creative strategies to increase engagement and reach the campaign goals.
Example: Example: A beauty brand measures Paid Comments on their latest TikTok campaign to gauge the effectiveness of their influencer partnerships.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Paid Comments in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Paid Comments using Databox, follow these steps:

  1. 1
    Connect TikTok Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Paid Comments on the Performance screen
  6. 6
    Get Paid Comments performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Paid Comments
Goals

Set Goals to track and improve your performance
Scorecards

Get your daily progress every morning with Scorecards
Metric Digest

Receive detailed weekly performance updates
Metric Builder

Built your own custom metrics with Metric Builder
Data Calculations

Set Goals to track and improve your performance
Performance Screen

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TikTok Ads integration with Databox Track Paid Comments from TikTok Ads in Databox GET STARTED

TikTok Ads Paid Comments included in Dashboard Templates 1

  • Live view

    TikTok Ads Engagement Overview

    Use this dashboard to gain a high level overview of how effective your campaigns are at generating engagements.

    TikTok Ads

General

  • Description
    The Paid Comments metric measures the number of comments on a TikTokAds campaign that were paid for as part of an ad campaign, rather than organic comments generated by users.
  • Category
    Advertising

Specification

  • Metric Type
    general
  • Dimensional
    No
  • Decimal Digits
    No
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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