Net ARR stands for Net Annual Recurring Revenue and is a measure of the change in the ARR over a specific time period.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Net ARR using Databox, follow these steps:
In Databox, the Net ARR metric is of type calculated and its value is derived from the ‘ARR’ metric, which is of type current.
The Stripe API does not return specific values involved in Net ARR (Growth) data – cancellations, upgrades, and downgrades. Hence, Databox takes the value of the subscriptions and aggregates them to get the ARR. The Net ARR is then calculated based on the ARR’s last value: the difference between the previously stored value and the new value received during the current sync for the ARR Metric.
As a consequence, the Net ARR value likely will not match Stripe User Interface values, which is explained in the “How are Stripe Metrics calculated in Databox” article.
New Customers metric represents the number of unique customers who have made their first payment or transaction with your business within a given time period.
The New Subscriptions (incl. Trials) metric tracks the number of new recurring payments or subscription sign-ups including Trials made by customers in a given period of time.
Upgrades is a Stripe metric that measures the increase in revenue generated by customers who have upgraded to a higher pricing plan or subscription level.
MRR Upgrades by New Plan Name is a metric that shows the amount of monthly recurring revenue generated from customers upgrading to a new pricing plan, organized by the specific plan they upgraded to.
The Downgrades metric measures the number of customers who have shifted from a higher-priced subscription plan to a lower-priced one within a specified timeframe.
The Downgrades by Previous Plan Name metric measures the number of times customers have switched to a lower-tier subscription plan from the specific plan they were previously subscribed to.
ARR by Plan Name is a metric that calculates the total Annual Recurring Revenue generated by each subscription plan in a given period, providing insights into which plans are driving the most revenue for a business.
New Trials metric counts the total number of new subscriptions that started with a free trial period over a specific time period.