Churned ARR measures the loss in recurring revenue from existing customers over a year. It helps companies understand their customer retention rate and revenue growth potential.
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To track Churned ARR using Databox, follow these steps:
Payments metric refers to the number of successful transactions processed by a business or organization using Stripe payment processing technology. It provides insight into revenue, customer buying behavior, and financial performance.
Pending Balance is the amount of funds that are currently being held by Stripe and have not yet been transferred to your account due to processing delays or potential disputes/chargebacks.
Churned Customers (Delinquent) by Plan Name metric measures the number of customers who have cancelled or failed to pay for a specific subscription plan within a given time frame.
Upgrades is a Stripe metric that measures the increase in revenue generated by customers who have upgraded to a higher pricing plan or subscription level.
The Upgrades by New Plan Name metric measures the number of upgrades made by customers who have recently switched to a different pricing plan. This helps track the effectiveness of pricing changes in retaining and upselling customers.
Open Invoices is a metric that measures the total number of invoices that have been issued to customers but have not been marked as paid or voided.
ARR stands for Annual Recurring Revenue, a metric that calculates the total amount of revenue a SaaS company generates from its recurring subscription fees in a given year. It's a key metric to measure the growth and predict the future revenue of a SaaS business.
Net Active Trials measures the change in the Active Trials over a specific time period.