Equates to Gross Sales - Discounts - Returns + Taxes + Shipping Charges during the specified Date Range. Total Sales will be a positive number for a Sale on the date that an order was placed, and a negative number for a return on the date that an order was Refunded.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Total Sales using Databox, follow these steps:
Elevate your Shopify store with Databox's E-commerce Sales Performance template. Gain insights on Total Sales, Orders, Gross/Net Sales, and Average Order Value empower data-driven decisions, fostering growth and maximizing revenue.
Track GMV, revenue, AOV, conversion rates, and more—powered by data from Shopify and GA4. Designed for e-commerce leaders, marketing teams, and operations managers to drive growth and retention.
Discounts (POS) metric measures the amount of money saved on purchases made using a discount code or promotion in Shopify's Point of Sale (POS) system. It helps track the success of sales promotions and evaluates the impact of discounts on revenue.
Number of shipping charges associated with a sale or return during specified date range.
Equates to product Selling Price x Ordered Quantity during the specified Date Range. Gross Sales does not include Discounts, Returns, Taxes, or Shipping.
The Net Sales by New vs Returning Customers metric shows the revenue generated by customers who are either new to the store or have made a repeat purchase. It helps to identify which group brings in more revenue and informs customer acquisition and retention strategies.
The Orders by Billing Country metric shows the number of orders placed by customers based on their billing country. It helps track the geographic distribution of sales and is useful in making decisions related to marketing and advertising strategies.
The Discounts by Billing Country metric shows the total amount of discounts applied to orders based on the country where the customer's billing address is located.
The New Customers metric measures the number of unique visitors who have made a purchase on a Shopify store for the first time during a given period.
Abandoned checkouts metric refers to the number of customers who added items to their cart but failed to complete the purchase, which can help merchants identify potential issues in the checkout process.