The Opportunities Open by Campaign metric in SharpSpring provides insights into the effectiveness of each campaign at generating new sales opportunities that are still open. It helps evaluate which campaigns are producing the most promising leads and allows for strategic adjustments to be made to optimize future campaigns.
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Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Opportunities Open (Campaign insights) by Campaign using Databox, follow these steps:
This metric tracks the total amount of sales revenue generated by each marketing campaign in SharpSpring, providing insights into which campaigns drive the most revenue and ROI.
The Opportunities Expected Amount metric tracks the estimated revenue that is expected to be generated from a set of opportunities within SharpSpring's sales pipeline.
The Opportunities Expected Amount by Campaign metric measures the projected sales performance of a campaign based on the potential value of all open opportunities associated with that campaign. It helps businesses assess the effectiveness of their marketing efforts and make informed decisions about resource allocation.
This metric shows the potential revenue that was not generated due to lost sales opportunities within a specific marketing campaign.
Opportunities Working Amount (Sales performance) measures the total value of active sales opportunities being worked on by a sales team, allowing for tracking and forecasting of sales revenue.
Opportunities Closed (Campaign insights) provides the number of deals won due to a specific campaign.
Identification of missed potential in marketing campaigns through analysis of key metrics such as open rates, click-through rates, conversions, and customer acquisition cost. Allows for refinement of strategies to improve ROI and overall campaign performance.
Opportunities Lost Amount is a metric that calculates the estimated revenue missed due to lost or unsuccessful sales opportunities during a campaign.