Identification of missed potential in marketing campaigns through analysis of key metrics such as open rates, click-through rates, conversions, and customer acquisition cost. Allows for refinement of strategies to improve ROI and overall campaign performance.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Opportunities Lost (Campaign insights) by Campaign using Databox, follow these steps:
The Opportunities Expected Amount by Campaign metric measures the projected sales performance of a campaign based on the potential value of all open opportunities associated with that campaign. It helps businesses assess the effectiveness of their marketing efforts and make informed decisions about resource allocation.
The Opportunities Working metric in SharpSpring measures the total value of open deals in the sales pipeline, providing insight into current and future revenue potential.
The Opportunities Open by Campaign metric in SharpSpring provides insights into the effectiveness of each campaign at generating new sales opportunities that are still open. It helps evaluate which campaigns are producing the most promising leads and allows for strategic adjustments to be made to optimize future campaigns.
The Opportunities Open Amount (Campaign insights) by Campaign metric measures the open revenue value of opportunities associated with each campaign, providing insight into their effectiveness in generating revenue and informing future marketing strategies.
Opportunities Lost is a metric in SharpSpring that tracks the number of potential sales deals that were not closed, as well as the reasons why they were lost, allowing for valuable insights into what can be improved in future marketing and sales campaigns.
Opportunities Won metric measures the number and value of deals won through a campaign, allowing you to track the effectiveness of your marketing efforts in converting leads to customers.
The Leads (Campaign insights) by Status metric shows the number of leads generated by a specific marketing campaign, grouped by their status (e.g. contacted, converted, lost). This helps to track the effectiveness of the campaign in generating leads and converting them into customers.
The Accounts metric in SharpSpring refers to the number of individual companies or organizations that are being tracked within the platform for your marketing and sales efforts.