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Pardot Opportunities Amount

Opportunities Amount is the total potential revenue that can be generated from a qualified lead or prospect in Pardot.

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Opportunities Amount 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Opportunities Amount"?
The Opportunities Amount metric in Pardot is the estimated value of all open or closed deals associated with a prospect or a campaign. It reflects the total potential revenue from all opportunities related to that prospect or campaign. This metric helps businesses track their sales pipeline and forecast revenue, enabling them to prioritize and optimize their marketing and sales efforts.
Example: A concrete use case for Opportunities Amount metric could be tracking the total dollar amount of all successful sales deals closed within a particular time frame, to measure the revenue generated and identify trends in sales performance.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Opportunities Amount in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Opportunities Amount using Databox, follow these steps:

  1. 1
    Connect Pardot that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Opportunities Amount on the Performance screen
  6. 6
    Get Opportunities Amount performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Opportunities Amount
Pardot integration with Databox Track Opportunities Amount from Pardot in Databox GET STARTED

General

  • Description
    Opportunities Amount is the total potential revenue that can be generated from a qualified lead or prospect in Pardot.
  • Category
    Marketing Automation
  • Subcategory
    Opportunities
  • Date Added
    2020-10-01

Specification

  • Metric Type
    event
  • Dimensional
    No
  • Decimal Digits
    Yes
  • Currency Units
    No
  • Granularities
    Daily, weekly, monthly, yearly, quarterly and all-time.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 3 year ago to now.
  • Retroactive Data Updates
    Existing data is purged in favor of the most recent synced data.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    Yes
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    Yes

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