The Active (Sequence) metric in outreach refers to measuring a sequence's engagement rate with prospects, including email opens, link clicks, and replies over a specific period of time.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Active (Sequence) using Databox, follow these steps:
Bounced prospects is a measure of the number of emails that could not be delivered to a prospect's inbox, typically due to an invalid email address or full mailbox.
The Opens (Sequence) metric tracks the number of times an email in a sequence has been opened by a recipient. This helps gauge the effectiveness of the email's subject line, as well as the timing and content of the message.
Delivered (Sequence) is a metric used in email outreach campaigns to track the number of emails successfully delivered to a recipient's inbox within a specific sequence. This metric helps to gauge the effectiveness of the email campaign and refine the outreach strategy.
Negative Reply Sequence tracks the number of consecutive negative responses received from a prospect, indicating the need to switch up the outreach approach.
Opt Outs by Sequence measures the number of people who have opted out of receiving further communication from a specific outreach sequence or campaign.
The Calls by Direction metric counts the number of outbound and inbound calls made by your team. It helps measure the efficiency of your calling strategy and identify areas for improvement.
Calls Answered metric represents the number of incoming calls that were answered by a team or agent within a set timeframe, indicating their responsiveness and availability to address customer needs and inquiries.
Calls Not Answered is a metric that measures the percentage of total incoming calls that were not answered by the intended recipient or went to voicemail. It helps assess missed opportunities and identify areas for improvement in call handling processes.