Unique Visitors is a Matomo metric that shows the number of distinct individuals who visited a website within a specific time frame. It does not count multiple visits from the same individual, thus providing a more accurate measure of the size of a website's audience.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unique Visitors using Databox, follow these steps:
Due to technical limitations, Matomo metric ‘Unique Visitors’ will show the value associated with the first timestamp of the selected Date Range rather than the total value for the entire Date Range. For example, if you are looking at ‘Last Week’ Date Range, the metric will display the value for the first day of the week.
This is why it is advisable to display the metric on a suitable visualisation, like a Line or Bar chart, where the chart can display values for other timestamps in the Date Range as well.
The Visits by Device Brand metric in Matomo shows the number of visits to a website according to the brand of the device used to access it. It is a useful metric to analyze the popularity and usage of different device brands among website visitors.
This metric shows the number of visits that came to the website through a specific search keyword or phrase used in a search engine. It helps track the effectiveness of SEO strategies and identifies popular keywords driving traffic to the website.
Number of Unique Visitors split up by Device type.
The Unique Visitors by Device Brand metric in Matomo shows the number of distinct users who visited a website using a specific brand of device, such as Apple, Samsung, or Google. It can help identify which device brands are most popular among the website's visitors and inform decisions about optimizing the site for those devices.
Bounce Rate by Page measures the percentage of visits to a specific page where visitors leave without interacting or viewing any other pages on the website.
Max Actions in one Visit is a metric that indicates the maximum number of pageviews and other interactions a user has within a single visit on your website, providing insights into user engagement and session duration.
Goal Conversions track the number of times website visitors complete a specified action, such as making a purchase or filling out a form. It measures the effectiveness of a website in achieving business objectives and helps in optimizing the site's performance.
Searches by Keyword metric displays the most commonly used keywords that led visitors to your website from search engines. It helps you understand what search terms are driving traffic to your website and optimize your SEO strategy accordingly.