Total All Page Views by Company Size metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Company Sizes.
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To track Total All Page Views by Company Size using Databox, follow these steps:
The Followers by Function metric categorizes a LinkedIn page's audience based on their job functions, providing insights on the types of professionals following the page.
The Engagement Rate measures how effectively your content engages the audience. It's calculated by dividing total interactions (likes, comments, shares, clicks) by impressions. A higher rate indicates stronger audience interest and content relevance.
The Engagement Rate by Page Update measures how effectively your content engages the audience. It's calculated by dividing total interactions (likes, comments, shares, clicks) by impressions split up by Page Updates. A higher rate indicates stronger audience interest and content relevance.
Shares metric on LinkedIn Company Pages measures how many times your page's updates have been shared by users, increasing visibility and reach among their connections.
The Custom Button Clicks (desktop) metric tracks the total number of times users click on a custom button (such as "Visit Website" or "Contact Us") from desktop devices. This helps measure how effectively your call-to-action drives engagement and traffic from desktop users.
Total Engagement Rate by Page Update measures the average engagement received over the lifespan of an update on LinkedIn Company Pages, showing the overall performance of content.
The Total Engagements by Page Update metric tracks the total interactions (likes, comments, shares, and clicks) received for each specific update or post on your company page. This metric provides insights into which content resonates most with your audience, helping you evaluate the performance of individual updates.
Video views with play-pause cycles for at least 3 seconds split up by Videos. Auto-looping videos are counted as one when loaded. Each subsequent auto-looped play does not increase this metric.