Total Reactions by Page Update represents the overall engagement received on a LinkedIn Company Page post, including likes, comments, and shares. This metric helps gauge content performance and audience interaction.
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Used to show comparisons between values.
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Total Engagements on LinkedIn Company Pages is a measure of all reactions likes, comments, shares, and clicks that your page content receives. It reveals overall audience interest and engagement levels with your brand.
Shares by Page Update measures the number of times your Company Page updates have been shared by LinkedIn members, providing insights into engagement and reach of your content.
The All Page Views by Industry metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Industries.
The Company Home Page Unique Views metric tracks the number of distinct users who visit your company's home page. It helps gauge how many individual people are exploring your company profile, excluding repeat visits from the same user. This metric provides insight into the reach and visibility of your page.
Company Home Page Views (mobile) metric tracks the number of times your company's LinkedIn Page is viewed on mobile devices, providing insights into mobile engagement with your brand.
Total Company Home Page Views (desktop) by Company Size metric measures the number of times your LinkedIn Company Page is viewed by users on desktop devices, providing insights into overall visibility and engagement levels split up by Company Sizes.
The Career Page Views (desktop) by Company Size metric measures the total number of times users view the Careers section of your company's page specifically from desktop devices. This metric helps track desktop traffic and gauge user interest in job opportunities or company culture from non-mobile platforms split up by Company Sizes.
Unique viewers who made engaged plays on the video split up by Videos. Auto-looping videos are counted as one when loaded. Each subsequent auto-looped play does not increase this metric. Analytics data for this metric will not be available after six months.