The Engagement Rate by Page Update measures how effectively your content engages the audience. It's calculated by dividing total interactions (likes, comments, shares, clicks) by impressions split up by Page Updates. A higher rate indicates stronger audience interest and content relevance.
With Databox you can track all your metrics from various data sources in one place.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Engagement Rate by Page Update using Databox, follow these steps:
The Total Comments metric on LinkedIn Company Pages indicates the total number of comments left on the page's posts by users. It shows engagement and interaction levels.
Followers metric on LinkedIn Company Pages shows the number of users who have chosen to receive updates from the company. It indicates the reach and engagement potential of the page.
The All Page Views by Function metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Functions.
The Company Home Page Views by Industry metric tracks the number of times a company's LinkedIn page is viewed by users. It indicates interest and engagement with the company's brand and content split up by Industries.
Company Home Page Views (mobile) metric tracks the number of times your company's LinkedIn Page is viewed on mobile devices, providing insights into mobile engagement with your brand.
Total Company Home Page Views (mobile) by Seniority metric tracks the number of times your company's LinkedIn Page is viewed on mobile devices, providing insights into mobile engagement with your brand split up by Seniorities.
Total Company Home Page Views (desktop) by Company Size metric measures the number of times your LinkedIn Company Page is viewed by users on desktop devices, providing insights into overall visibility and engagement levels split up by Company Sizes.
The time the video was watched. Video auto-looping will continue to increase this metric for each subsequent play.