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The Reactions metric on LinkedIn Company Pages measures the number of likes, comments, and shares on your posts. It helps gauge audience engagement and sentiment towards your content.

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Reactions 2.190,879 Start tracking this metric
  • About
  • Tech details
  • Notes
What is "Reactions"?
The Reactions metric on LinkedIn Company Pages measures the engagement level of followers with your content. It includes likes, comments, and shares on posts. Tracking Reactions helps companies understand the audience's sentiment and preferences, enabling them to optimize their content strategy for increased reach and engagement.
Example: Monitor the Reactions metric on your LinkedIn Company Page to gauge audience sentiment on a recent product launch post. Tracking the number of likes, loves, and other reactions helps measure the overall engagement and reaction of your followers.
This metric has one or more equivalents:

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Reactions in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Reactions using Databox, follow these steps:

  1. 1
    Connect LinkedIn Company Pages that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Reactions on the Performance screen
  6. 6
    Get Reactions performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Reactions
LinkedIn Company Pages integration with Databox Track Reactions from LinkedIn Company Pages in Databox GET STARTED

LinkedIn Company Pages Reactions included in Dashboard Templates 1

  • Live view

    Social Media Overview

    Facebook Pages, Instagram Business, Linkedin Company Pages, Twitter overview

    X (Twitter) YouTube LinkedIn Company Pages Instagram Business Facebook Pages

LinkedIn Company Pages Reactions included in Report Templates 2

  • Details

    LinkedIn Pages Advanced Report Template

    Use this LinkedIn advanced report to share high-level and in-depth metrics of your LinkedIn performance. Present key metrics like Impressions, Followers, Clicks, and more.

    LinkedIn Company Pages
  • Details

    Organic Social Report Template

    Use this organic social report to share insights into overviews of your Facebook, LinkedIn, and Instagram performance.

    LinkedIn Company Pages Instagram Business Facebook Pages

Basics

  • Description
    The Reactions metric on LinkedIn Company Pages measures the number of likes, comments, and shares on your posts. It helps gauge audience engagement and sentiment towards your content.
  • Category
    Social Media
  • Subcategory
    Engagement
  • Date Added
    2017-01-16
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    general Learn more
  • API Endpoint
    https://api.linkedin.com/rest/organizationalEntityShareStatistics
  • Potential data discrepancy for LinkedIn Company Pages metrics ‘Comments’ and ‘Reactions’

    The Reactions metric includes both likes and comments. However, the counts retrieved via the API may differ from those shown in the LinkedIn feed. This discrepancy occurs because the API excludes likes and comments from companies, including the company that created the post. Additionally, the API does not update counts when likes or comments are deleted.

    Accurately replicating LinkedIn’s Reactions metric is not feasible due to the large number of API requests required. This would involve making separate calls for each comment, post, and share, resulting in an inefficient syncing process.

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