The Reach by Ad Set metric provides the total number of people who saw your ad set, giving an estimate of the potential audience size for that particular ad.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Reach by Ad Set using Databox, follow these steps:
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
Use this Facebook Ads report to share insights into important metrics like spend, impressions, engagement, ROI, and more.
The Amount Spent metric in Facebook Ads represents the total cost of all clicks, impressions, and other ad interactions that generated charges for your campaign or ad set.
CPP by Campaign represents the (estimated) average cost to reach 1,000 people split up by Campaigns.
CPP by Ad represents the (estimated) average cost to reach 1,000 people split up by Ads.
CTR (Link Click-Through Rate) is a measure of how many users clicked on a link within an ad, compared to the number of times the ad was shown. It indicates how effective an ad is at encouraging users to take action and visit a website.
The Post Comments by Ad Set metric shows the total number of comments left on a post promoted by a particular ad set. It helps measure engagement and the success of your ad set in generating conversations.
Page Likes by Campaign metric shows the number of new page likes driven by each Facebook ad campaign. This measures the effectiveness of the ad in gaining new followers and building the audience.
Purchases by Campaign is a metric that shows the number of times people purchased after clicking or viewing an ad in a specific campaign. It helps measure the effectiveness of the campaign in generating sales and determining its ROI.
App Installs by Ad is a campaign metric that measures the number of app installations resulting directly from Facebook ads. It's an important indicator of the effectiveness of a Facebook ads campaign in driving app downloads.