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Facebook Ads Campaign Drill-down
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
Facebook Ads
Reach by Ad Set
The Reach by Ad Set metric provides the total number of people who saw your ad set, giving an estimate of the potential audience size for that particular ad.
With Databox you can track all your metrics from various data sources in one place.
- About
- Tech details
What is "Reach by Ad Set"?
Reach by Ad Set is a Facebook Ads metric that shows the total number of people who have seen your ads within each ad set. It measures the unique number of people who have been exposed to your ads, regardless of how many times they have seen them. This metric is essential for evaluating the effectiveness of your ad targeting strategy and determining how many people your ads are reaching within your specific target audience. By analyzing this metric, you can optimize your ad sets to increase their reach and improve your overall ad campaign performance.
Example: An ecommerce business is running an ad campaign to promote a sale on their website. They are interested in reaching as many people as possible within a certain geographic area. They use Reach by Ad Set metric to measure the number of unique individuals who viewed their ad.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Reach by Ad Set in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Reach by Ad Set using Databox, follow these steps:
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1Connect Facebook Ads that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Reach by Ad Set on the Performance screen
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6Get Reach by Ad Set performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Reach by Ad Set
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
Facebook Ads Reach by Ad Set included in Dashboard Templates 1
Facebook Ads Reach by Ad Set included in Report Templates 1
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Details
Facebook Ads Report Template
Use this Facebook Ads report to share insights into important metrics like spend, impressions, engagement, ROI, and more.
Basics
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DescriptionThe Reach by Ad Set metric provides the total number of people who saw your ad set, giving an estimate of the potential audience size for that particular ad.
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CategoryAdvertising
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SubcategoryReach
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Date Added2017-06-12
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Cumulative SupportYes
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UnitsNo
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Granularitiesdaily, weekly, monthly, quarterly, yearly, allTime
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Favorable Trendincreasing
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Historical DataYes
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Changing historical dataNo
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Forecast SupportYes
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Benchmark SupportNo
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Media SupportNo
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DimensionYes
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Metric Typegeneral Learn more
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API Endpointhttps://graph.facebook.com/v21.0/{adAccountId}/insights
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