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Facebook Ads Reach by Campaign

The Reach by Campaign metric measures the number of unique people who have seen an ad in a particular campaign during a set time period.

With Databox you can track all your metrics from various data sources in one place.

Reach by Campaign 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Reach by Campaign"?
The Reach by Campaign metric measures the number of unique people who saw your ad at least once during a particular campaign. It helps advertisers understand the potential audience size of their ad campaign and the effectiveness of their targeting. A high reach indicates that the campaign is successfully reaching a broad audience, while a low reach may indicate that the targeting needs to be adjusted.
Example: A company running a fundraising campaign to support a charitable cause can use the Reach by Campaign metric to track how many people were exposed to their ad. This can help them measure the impact of their campaign and optimize their targeting strategy.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Reach by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Reach by Campaign using Databox, follow these steps:

  1. 1
    Connect Facebook Ads that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Reach by Campaign on the Performance screen
  6. 6
    Get Reach by Campaign performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Reach by Campaign
Facebook Ads integration with Databox Track Reach by Campaign from Facebook Ads in Databox GET STARTED

Facebook Ads Reach by Campaign included in Dashboard Templates 2

  • Live view

    Facebook Ads Campaign Drill-down

    This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.

    Facebook Ads
  • Live view

    Facebook Ads Purchase & Leads Breakdown

    With this databoard, you can get a live overview of your Facebook Advertising campaigns. Track purchases and leads while getting a clean overview of generic metric across the entire account.

    Facebook Ads

Facebook Ads Reach by Campaign included in Report Templates 1

  • Details

    Facebook Ads Advanced Report Template

    Use this Facebook Ads advanced report to share high-level and in-depth metrics of your Facebook Ads performance. Present an overview of key metrics like Impressions, CPC, Cost per Lead, ROAS, and more.

    Facebook Ads

Basics

  • Description
    The Reach by Campaign metric measures the number of unique people who have seen an ad in a particular campaign during a set time period.
  • Category
    Advertising
  • Subcategory
    Reach
  • Date Added
    2017-06-12
  • Cumulative Support
    Yes
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    general Learn more
  • API Endpoint
    https://graph.facebook.com/v19.0/{adAccountId}/insights

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