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Facebook Ads Reach by Campaign

The Reach by Campaign metric measures the number of unique people who have seen an ad in a particular campaign during a set time period.

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Reach by Campaign 2.190,879

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About
Tech details

The Reach by Campaign metric measures the number of unique people who saw your ad at least once during a particular campaign. It helps advertisers understand the potential audience size of their ad campaign and the effectiveness of their targeting. A high reach indicates that the campaign is successfully reaching a broad audience, while a low reach may indicate that the targeting needs to be adjusted.

Example: A company running a fundraising campaign to support a charitable cause can use the Reach by Campaign metric to track how many people were exposed to their ad. This can help them measure the impact of their campaign and optimize their targeting strategy.

Visualizations

Bar and Line Chart

Used to show comparisons between values.

How to track Reach by Campaign in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Reach by Campaign using Databox, follow these steps:

1
Connect Facebook Ads that contains the metric you want to track
2
Select the metric you want to track from the list of available metrics
3
Drag and drop the selected metric onto your dashboard
4
Watch your dashboard populate in seconds
5
Put Reach by Campaign on the Performance screen
6
Get Reach by Campaign performance daily with Scorecards or as a weekly digest
7
Set Goals to track and improve performance of Reach by Campaign

Goals

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