The Reach by Campaign metric measures the number of unique people who have seen an ad in a particular campaign during a set time period.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Reach by Campaign using Databox, follow these steps:
With this databoard, you can get a live overview of your Facebook Advertising campaigns. Track purchases and leads while getting a clean overview of generic metric across the entire account.
This dashboard will show the latest data from all your campaign-level metrics in Facebook Ads.
Use this Facebook Ads advanced report to share high-level and in-depth metrics of your Facebook Ads performance. Present an overview of key metrics like Impressions, CPC, Cost per Lead, ROAS, and more.
Reach by Ad is a Facebook Ads metric that represents the number of people who saw an ad at least once, regardless of whether or not they engaged with it.
Impressions refer to the number of times an ad was displayed to a user on a social media platform like Facebook. It does not necessarily mean that the user interacted with the ad, but simply that it was shown to them.
CPM (Cost Per Mille) by Ad Set is a metric that shows the average cost per 1,000 impressions for an ad set. It is used to determine the efficiency of your ad set and can help to optimize your campaign to increase impressions while lowering costs.
Clicks (All) by Ad metric in FbAds measures the total number of clicks received on an ad, including link clicks, button clicks, and clicks on any other part of the ad.
Purchase ROAS by Ad Set metric shows the revenue generated from purchases divided by the cost of the ad set. It measures the effectiveness of ad sets in driving profitable sales and helps optimize campaigns for maximum return on ad spend.
Cost per App Install by Ad Set metric is the average cost incurred for acquiring one app install through a specific ad set. It helps to evaluate the performance of individual ad sets and optimize them to achieve maximum ROI.
Adds to Cart by Ad is a Facebook Ads metric that tracks the number of times users add products to their cart after clicking through an ad. It indicates the effectiveness of the ad in capturing the interest of your target audience and driving them to take a purchase-related action.
The Ads to Cart Conversion Value is a metric that measures the total amount of revenue generated from purchases made by users who added items to their cart after clicking on your Facebook ad.