The Post Shares by Campaign metric measures the total number of times a specific post has been shared across different Facebook advertising campaigns. This metric helps advertisers understand how often their content is being shared and how viral their ad campaigns are becoming.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Post Shares by Campaign using Databox, follow these steps:
Reach refers to the total number of people who view your ad, both organically and through paid promotion. It indicates the potential audience that can be reached through your ad campaign.
Impressions by Campaign is a metric that measures how many times an ad was shown on Facebook or Instagram to its target audience. It shows the total number of times an ad was displayed, regardless of whether someone clicked on it or not. This metric is useful in evaluating the reach of a specific campaign and can help in optimizing the ad's targeting and creative elements to increase engagement.
Amount Spent by Campaign indicates the total cost incurred by a specific Facebook ad campaign over a given time period. It shows the amount of money spent on ads, including ad creation, placement, and delivery costs.
Frequency by Campaign is a metric that measures the average number of times an ad is shown to each person in your target audience. It helps you understand how often your ads are being shown to the same people and can indicate potential ad fatigue or audience saturation.
CTR (Link Click-Through Rate) by Campaign metric shows the number of clicks on your ad divided by the number of times the ad is shown, expressed as a percentage. It helps measure the performance of your ad campaign and determines the effectiveness of your targeting and messaging for driving clicks to your website.
Purchases Conversion Value by Ad Set measures the total value of purchases made on your website or app attributed to an ad set.
App Installs by Ad is a campaign metric that measures the number of app installations resulting directly from Facebook ads. It's an important indicator of the effectiveness of a Facebook ads campaign in driving app downloads.
The cost per app install ad metric refers to the cost incurred by an advertiser to acquire one app installation through Facebook advertising.