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Facebook Ads
Adds to Cart Conversion Value by Campaign
This metric measures the total value in dollars of products added to cart by users who clicked on a specific Facebook ad campaign during a given time period.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "Adds to Cart Conversion Value by Campaign"?
The Adds to Cart Conversion Value by Campaign metric measures the total value of products that were added to the cart as a result of each individual campaign. This metric helps track the effectiveness of campaigns in terms of driving potential customers to add items to their cart and provides insight into the revenue generated by each campaign. By monitoring this metric, advertisers can optimize their campaigns to increase the likelihood of converting potential customers into actual buyers, resulting in higher profits.
Example: A Clothing brand uses the 'Adds to Cart Conversion Value by Campaign' metric to identify and optimize campaigns that generate the highest value in sales. They identify the campaigns that have the highest Adds to Cart Conversion Value and allocate more budget towards them, leading to a higher ROI.
Visualizations
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Bar and Line Chart
Used to show comparisons between values.
How to track Adds to Cart Conversion Value by Campaign in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Adds to Cart Conversion Value by Campaign using Databox, follow these steps:
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1Connect Facebook Ads that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put Adds to Cart Conversion Value by Campaign on the Performance screen
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6Get Adds to Cart Conversion Value by Campaign performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of Adds to Cart Conversion Value by Campaign
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
General
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DescriptionThis metric measures the total value in dollars of products added to cart by users who clicked on a specific Facebook ad campaign during a given time period.
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CategoryAdvertising
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SubcategoryCart
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Date Added2017-06-12
Specification
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Metric Typegeneral
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DimensionalYes
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Decimal DigitsNo
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Currency UnitsNo
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GranularitiesDaily, weekly, monthly, quarterly, yearly and all-time.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from 3 years ago 00:00 to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksNo
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