The Fees by Platform metric shows the breakdown of fees charged by Eventbrite and any associated payment processors for ticket sales on different platforms, such as web or mobile. It helps organizers understand the costs associated with selling tickets on different channels and optimize their pricing strategy accordingly.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Fees by Platform (Detailed) using Databox, follow these steps:
Event capacity is a metric that indicates the maximum number of attendees an event can accommodate. It helps organizers plan for logistics and ensures compliance with safety regulations.
The Gross Sales by Sales Channel metric displays the total revenue generated through different sales channels such as online ticket sales, box office, etc. It helps to track the effectiveness of each sales channel and make informed decisions to maximize revenue.
The Gross Sales by Platform metric shows the total revenue generated from ticket sales across all platforms (website, mobile app, etc.) used by Eventbrite for a given time period.
The Fees metric refers to the charges applied by Eventbrite to the total ticket price. These fees can include taxes, payment processing, and service charges, among others.
The Quantity Sold by Sales Channel metric refers to the total number of tickets or registrations sold through specific sales channels, such as online, mobile, or in-person. This metric is useful in measuring the effectiveness of different sales channels and optimizing future marketing strategies.
The "Quantity Sold by Platform (Detailed)" metric provides a detailed breakdown of how many tickets or registrations were sold on each individual platform (e.g. Eventbrite, Facebook, etc.) that an event organizer has utilized to promote and sell tickets for their event.
The Quantity Sold by Affiliate Link Name metric provides the number of tickets sold through a specific link provided by an affiliate. It helps organizers track the effectiveness of their affiliate marketing strategies and identify the top-performing affiliates.
The Page Views metric refers to the number of times a particular page on your event website has been viewed by visitors. It provides insight into the popularity and engagement of different pages on your site.