The Gross Sales by Sales Channel metric displays the total revenue generated through different sales channels such as online ticket sales, box office, etc. It helps to track the effectiveness of each sales channel and make informed decisions to maximize revenue.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Gross Sales by Sales Channel using Databox, follow these steps:
Event capacity is a metric that indicates the maximum number of attendees an event can accommodate. It helps organizers plan for logistics and ensures compliance with safety regulations.
Gross Sales is the total revenue generated by an event before deducting any fees, taxes, or expenses. It reflects the full price paid by attendees for tickets, merchandise, and other items sold through the Eventbrite platform.
The Fees metric refers to the charges applied by Eventbrite to the total ticket price. These fees can include taxes, payment processing, and service charges, among others.
The Fees by Sales Channel metric refers to the amount of fees charged to an event organizer based on the sales channel used to sell tickets on Eventbrite, like the Eventbrite website or app or a third-party website.
The Fees by Ticket metric shows the amount of fees charged per ticket sold, which includes the eventbrite fee and any additional fees added by the organizer. It helps you understand the revenue breakdown of your event.
The Net Sales by Sales Channel metric measures the total amount of revenue generated from each sales channel after accounting for refunds, discounts, and cancellations.
The Quantity Sold metric refers to the number of tickets or registrations that have been sold for a particular event on Eventbrite. It provides insight into the popularity and success of an event in terms of attendee attendance.
The Orders by City metric shows the total number of ticket orders placed by attendees in each city where the event is being held, providing insights on the geographical distribution of event attendees and helps event organizers with targeted marketing efforts.