The Gross Sales by Sales Channel metric displays the total revenue generated through different sales channels such as online ticket sales, box office, etc. It helps to track the effectiveness of each sales channel and make informed decisions to maximize revenue.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Gross Sales by Sales Channel using Databox, follow these steps:
Event capacity is a metric that indicates the maximum number of attendees an event can accommodate. It helps organizers plan for logistics and ensures compliance with safety regulations.
The Gross Sales by Platform (Detailed) metric shows the total amount of revenue generated through each platform or channel, such as desktop, mobile, or app, providing a detailed breakdown of how attendees engage with the event.
The Fees metric refers to the charges applied by Eventbrite to the total ticket price. These fees can include taxes, payment processing, and service charges, among others.
The Fees by Sales Channel metric refers to the amount of fees charged to an event organizer based on the sales channel used to sell tickets on Eventbrite, like the Eventbrite website or app or a third-party website.
The Net Sales by Sales Channel metric measures the total amount of revenue generated from each sales channel after accounting for refunds, discounts, and cancellations.
Net Sales by Platform is a metric that displays the total amount of revenue generated by each platform where an event is hosted, after factoring in refunds, processing fees, and other fees.
Quantity Sold by Platform metric indicates the total number of tickets sold through each platform, such as Eventbrite, Facebook, or a custom website, for a specific event. It helps event organizers track sales performance on different platforms.
The Quantity Sold by Affiliate Link Name metric provides the number of tickets sold through a specific link provided by an affiliate. It helps organizers track the effectiveness of their affiliate marketing strategies and identify the top-performing affiliates.