Net Sales by Platform is a metric that displays the total amount of revenue generated by each platform where an event is hosted, after factoring in refunds, processing fees, and other fees.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Net Sales by Platform using Databox, follow these steps:
Gross Sales is the total revenue generated by an event before deducting any fees, taxes, or expenses. It reflects the full price paid by attendees for tickets, merchandise, and other items sold through the Eventbrite platform.
The Gross Sales by Sales Channel metric displays the total revenue generated through different sales channels such as online ticket sales, box office, etc. It helps to track the effectiveness of each sales channel and make informed decisions to maximize revenue.
The Gross Sales by Platform (Detailed) metric shows the total amount of revenue generated through each platform or channel, such as desktop, mobile, or app, providing a detailed breakdown of how attendees engage with the event.
Gross Sales by Ticket is a metric that shows the total revenue generated from the sale of individual tickets, excluding fees and taxes.
The Fees by Sales Channel metric refers to the amount of fees charged to an event organizer based on the sales channel used to sell tickets on Eventbrite, like the Eventbrite website or app or a third-party website.
Net Sales by Ticket is a financial metric that calculates the total revenue generated by ticket sales, minus any applicable taxes or fees.
Quantity Sold by Platform metric indicates the total number of tickets sold through each platform, such as Eventbrite, Facebook, or a custom website, for a specific event. It helps event organizers track sales performance on different platforms.
The Orders by City metric shows the total number of ticket orders placed by attendees in each city where the event is being held, providing insights on the geographical distribution of event attendees and helps event organizers with targeted marketing efforts.