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Google AdMob Network Request RPM by App

Network Request RPM by App is a metric in Google AdMob that measures the average revenue earned per thousand ad requests that your app generates through the AdMob network.

With Databox you can track all your metrics from various data sources in one place.

Network Request RPM by App 2.190,879 Start tracking this metric
  • About
  • Technical Details
What is "Network Request RPM by App"?
The Network Request RPM by App metric in Google AdMob measures the average revenue earned per thousand ad requests made by an app. It calculates the total ad revenue earned by the app and divides it by the total number of ad requests. The resulting figure is multiplied by 1000 to give the Network Request RPM. This metric helps app developers understand the revenue generated by their app per ad request and make informed decisions regarding ad placement and optimization.
Example: An app developer wants to know how much revenue they are generating from their AdMob network requests across multiple apps to optimize their ad performance. They use the Network Request RPM by App metric to compare revenue across their apps.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track Network Request RPM by App in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Network Request RPM by App using Databox, follow these steps:

  1. 1
    Connect Google AdMob that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Network Request RPM by App on the Performance screen
  6. 6
    Get Network Request RPM by App performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Network Request RPM by App
Google AdMob integration with Databox Track Network Request RPM by App from Google AdMob in Databox GET STARTED

General

  • Description
    Network Request RPM by App is a metric in Google AdMob that measures the average revenue earned per thousand ad requests that your app generates through the AdMob network.
  • Category
    Advertising
  • Subcategory
    Requests network
  • Date Added
    2017-07-15

Specification

  • Metric Type
    general
  • Dimensional
    Yes
  • Decimal Digits
    Yes
  • Currency Units
    Yes
  • Granularities
    Daily, weekly, monthly, quarterly and yearly.
  • Custom Relative Periods
    Yes
  • Data Availability
    At sync, it ranges from 36 months ago to now.
  • Retroactive Data Updates
    Newly synced data is merged with existing data, replacing values for matching periods.
  • Future Data Available
    No

Visualization

  • Cumulative Graph
    No
  • Favorable Trend
    increasing
  • Media Creatives
    No
  • Forecasts
    Yes
  • Benchmarks
    No

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