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ActiveCampaign Open/Read Campaigns

Open/Read Campaigns metric refers to the number of emails from a campaign that have been opened or read by recipients. It provides insights into the effectiveness of email marketing campaigns in engaging subscribers and driving conversions.

With Databox you can track all your metrics from various data sources in one place.

Open/Read Campaigns 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "Open/Read Campaigns"?
The Open/Read Campaigns metric measures how many of your email recipients have not only received your email but have also opened and read it. This metric provides insights into the effectiveness of your email content, subject lines, and overall audience engagement. By monitoring this metric, you can optimize your email campaigns and improve your email marketing strategy.
Example: The Open/Read Campaigns metric can help a marketing team understand which email campaigns are generating the most interest and engagement from subscribers, allowing them to refine their approach and create more effective campaigns.

Visualizations

  • Databox visualization

    Number

    Used to show a simple Metric or to draw attention to one key number.

How to track Open/Read Campaigns in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track Open/Read Campaigns using Databox, follow these steps:

  1. 1
    Connect ActiveCampaign that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put Open/Read Campaigns on the Performance screen
  6. 6
    Get Open/Read Campaigns performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of Open/Read Campaigns
ActiveCampaign integration with Databox Track Open/Read Campaigns from ActiveCampaign in Databox GET STARTED

Basics

  • Description
    Open/Read Campaigns metric refers to the number of emails from a campaign that have been opened or read by recipients. It provides insights into the effectiveness of email marketing campaigns in engaging subscribers and driving conversions.
  • Category
    Marketing Automation
  • Subcategory
    Campaign opens
  • Date Added
    2017-09-25
  • Cumulative Support
    No
  • Units
    No
  • Granularities
    daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    No
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    Yes
  • Media Support
    No
  • Dimension
    N/A
  • Metric Type
    current Learn more
  • API Endpoint
    https://{username}/api/3/campaigns

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