The Unsubscribers by Campaign metric shows the number of contacts who have unsubscribed from a specific email campaign. It helps to measure the effectiveness of the campaign and understand which content or messaging may be causing recipients to opt-out.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unsubscribers by Campaign using Databox, follow these steps:
Databox currently doesn’t exclude Automations data from Campaign results. It is on our Roadmap to show Automations data separately – with ‘by Automation’ Metrics. You can upvote this improvement request on our Roadmap here.
Contacts represent individuals or organizations present in your ActiveCampaign account who have opted in to receive communication from you. The Contacts metric tracks the number of unique email addresses or unique individuals/organizations in your account.
Active Contacts metric refers to the total number of contacts in your ActiveCampaign account who have engaged with your emails or other marketing campaigns during a specific period. It helps to measure the effectiveness of your campaigns and the size of your engaged audience.
Automations metric measures the number of active automations in your ActiveCampaign account. This includes workflows, automations created with the automation builder, and site tracking automations.
Automations by Status is a metric in ActiveCampaign which displays the number of active, inactive and paused automations in your account.
The Unopen/Unread Campaigns metric shows the number of sent campaigns that have not been opened or read by their recipients.
The Deals metric in ActiveCampaign tracks the progress of sales opportunities or deals through the sales pipeline, giving visibility into the status of each deal and the likelihood of closing.
The Open Deals Amount by Stage metric shows the total value of deals that are currently open, organized by each stage of the sales process.
The Form Submissions by Name metric in ActiveCampaign tracks the number of form submissions received for a specific form. It provides insights into the effectiveness of lead generation efforts and the popularity of certain forms.