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ActiveCampaign Account Overview
This dashboard gives you a full overview of all your ActiveCampaign marketing and sales metrics.
ActiveCampaign
New Contacts
New Contacts is a metric that measures how many new leads or prospects have been added to your ActiveCampaign account within a certain timeframe, typically on a daily or weekly basis.
With Databox you can track all your metrics from various data sources in one place.
- About
- Technical Details
What is "New Contacts"?
The New Contacts metric in ActiveCampaign refers to the number of unique individuals who have been added to a user's contact list within a specific time period. It is a valuable metric as it indicates the growth of a user's audience and serves as a benchmark for lead generation efforts. By tracking and analyzing this metric, organizations can determine the effectiveness of their marketing campaigns and adjust strategies to improve results.
Example: A marketing team uses the New Contacts metric to track the number of new leads generated through their lead capture form on their website each week.
Visualizations
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Number
Used to show a simple Metric or to draw attention to one key number.
How to track New Contacts in Databox?
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track New Contacts using Databox, follow these steps:
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1Connect ActiveCampaign that contains the metric you want to track
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2Select the metric you want to track from the list of available metrics
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3Drag and drop the selected metric onto your dashboard
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4Watch your dashboard populate in seconds
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5Put New Contacts on the Performance screen
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6Get New Contacts performance daily with Scorecards or as a weekly digest
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7Set Goals to track and improve performance of New Contacts
GoalsSet Goals to track and improve your performance
ScorecardsGet your daily progress every morning with Scorecards
Metric DigestReceive detailed weekly performance updates
Metric BuilderBuilt your own custom metrics with Metric Builder
Data CalculationsSet Goals to track and improve your performance
Performance ScreenGet instant insights into your top-performing metrics
ActiveCampaign New Contacts included in Dashboard Templates 1
General
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DescriptionNew Contacts is a metric that measures how many new leads or prospects have been added to your ActiveCampaign account within a certain timeframe, typically on a daily or weekly basis.
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CategoryMarketing Automation
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SubcategoryContacts
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Date Added2017-09-25
Specification
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Metric Typecalculated
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Source Metriccontacts
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DimensionalNo
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Decimal DigitsNo
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Currency UnitsNo
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GranularitiesDaily, weekly, monthly, quarterly, yearly and all-time.
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Custom Relative PeriodsYes
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Data AvailabilityAt sync, it ranges from now to now.
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Retroactive Data UpdatesNewly synced data is merged with existing data, replacing values for matching periods.
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Future Data AvailableNo
Visualization
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Cumulative GraphYes
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Favorable Trendincreasing
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Media CreativesNo
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ForecastsYes
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BenchmarksYes
Related Metrics
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ActiveCampaign
Contacts by List
Contacts by List is a metric that shows the number of contacts present in a specific list in ActiveCampaign. It helps to track the growth of a particular list and analyze the engagement level of the contacts in that list.
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ActiveCampaign
Contacts by Tag
Contacts by Tag metric shows the total number of contacts associated with a specific tag. It enables you to segment your audience and tailor your communications to specific groups of people based on their interests or behaviors.
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ActiveCampaign
Unsubscribed Contacts
The Unsubscribed Contacts metric indicates the number of contacts who have opted-out or unsubscribed from your email campaigns, and are no longer eligible to receive future communications.
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ActiveCampaign
Sent Emails by Campaign
The Sent Emails by Campaign metric measures how many emails were sent out during a specific campaign. It helps track the overall reach of a campaign and can be used to evaluate its effectiveness in terms of driving engagement and conversions.
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ActiveCampaign
Unsubscribers by Campaign
The Unsubscribers by Campaign metric shows the number of contacts who have unsubscribed from a specific email campaign. It helps to measure the effectiveness of the campaign and understand which content or messaging may be causing recipients to opt-out.
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ActiveCampaign
Unique Link Clicks by Campaign
The Unique Link Clicks by Campaign metric measures the number of times a unique recipient clicked on a link in an email campaign, providing insights into the effectiveness of the campaign's messaging and call-to-action.
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ActiveCampaign
Link Clicks by Campaign
Total Link Clicks by Campaign is a metric that shows the number of times links in a specific email campaign were clicked by recipients. It helps measure the effectiveness of the campaign in driving customer engagement and interest.
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ActiveCampaign
Won Deals Amount
The Won Deals Amount metric in ActiveCampaign measures the total value of deals that have been marked as "won" within a specified time period. This metric is useful for tracking the financial impact of successful sales efforts.
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