If you don’t use Google Ads, you can pull data from any of our 70+ one-click, native integrations or
from spreadsheets, databases and other APIs.
Analyze your campaigns, ad groups, keywords, and engagement metrics to improve your return on investment (ROI). By connecting your Google Ads account, you’ll learn:
What else can you track and visualize with our deep integration with Google Ads? When it comes to analyzing your campaigns, pretty much anything:
There are numerous metrics and metric combinations you can track using Google Ads. And in Databox, you can quickly visualize dozens of Google Ads metrics in various ways.
Read more about Databox’s Google Adwords integration.
Average amount of Cost-per-click (CPC) paid for your Ads divided by your total Clicks during the specified Date Range.
Number of Clicks on your Ads during the specified Date Range.
Number of times your Ads led Customers to an Action you've defined as valuable, such as Sales or Leads during the specified Date Range.
Sum of your Cost-per-click (CPC) Spend and Cost-per-thousand Impressions (CPM) Spend during the specified Date Range.
Cost divided by your Conversions during the specified Date Range. Cost includes cost for Interactions that can lead to a Conversion, and Conversions includes only those Conversion Actions that you've chosen to include.
An Impression is counted each time your Ad is served on Google's Ad Networks, such as on Google.com or other Publisher Websites and Apps during the specified Date Range.
Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to
include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.
The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.
Visualizing your performance data in a way that’s easy for everyone to interpret is the first step toward improving your ad campaigns’ performance. So, what can you do when some of these metrics are trending down?
We’ve collected a few resources that contain tips from hundreds of other paid marketers on how to improve your cost per click (CPC), Quality Score, and overall campaign performance:
Didn’t find what you’re looking for?
Start a conversation with our experts
Latest from our blog
Popular Blog Posts
POPULAR DASHBOARD EXAMPLES & TEMPLATES
Creating your account...