Improving Performance

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Email Subject Line Examples: 42 Marketers Share Their Very Best
Marketing

Email Subject Line Examples: 42 Marketers Share Their Very Best

The starting point for a successful marketing email is an enticing subject line. After all, the subject line is often the only thing recipients see ...

Author's avatar by Jessica Greene | Jan 12, 2022
How to Track Your Content Editorial Calendar in Databox
Marketing

How to Track Your Content Editorial Calendar in Databox

A couple of weeks ago I built a Databoard in order to track our editorial output here at Databox. (Seen below.) Now, before I even ...

Author's avatar by Tamara Omerovic | May 14, 2019
13 Advanced Google Analytics Metrics & Hacks for Measuring Your Marketing Campaigns
Marketing

13 Advanced Google Analytics Metrics & Hacks for Measuring Your Marketing Campaigns

Google Analytics is used by over 56% of websites all over the world. If you’re using the same free software to monitor your website, you ...

Author's avatar by Elise Dopson | Jul 30, 2021
The 19 Fundamental Content Marketing KPIs for Measuring ROI
Content Marketing

The 19 Fundamental Content Marketing KPIs for Measuring ROI

It’s notoriously difficult to track the success of a content marketing strategy. Content marketing is viewed as a long-term strategy; it’s uncommon for a person ...

Author's avatar by Elise Dopson | Dec 13, 2022
Every Social Media Metrics You Should Be Tracking in 2024
Marketing

Every Social Media Metrics You Should Be Tracking in 2024

Social media marketing has come a long way in recent years. While some social media metrics and strategies have waned in relevance, others have emerged ...

Author's avatar by Jessica Greene | Dec 1, 2024
What’s the Best Blogging Platform? 66 Content Marketers Weigh In.
Content Marketing

What’s the Best Blogging Platform? 66 Content Marketers Weigh In.

Did you know that websites who publish 16+ blog posts per month see 3.5 times more traffic than those who post less than four? With ...

Author's avatar by Elise Dopson | Feb 24, 2022
11 Successful Plays for Running Great Sales Calls
Sales

11 Successful Plays for Running Great Sales Calls

Ask any sales rep what they want most at work, and you’re likely to hear “more closed deals” or some variation of that. Often times, ...

Author's avatar by Kiera Abbamonte | Jun 12, 2023
The 31 Irrefutable Laws for Creating an SEO-Friendly Website That Ranks in Search
Marketing

The 31 Irrefutable Laws for Creating an SEO-Friendly Website That Ranks in Search

Google receives over 74,000 searches per second, at any given time of the day. Those people are bound to be your ideal customers. You can’t ...

Author's avatar by Elise Dopson | Feb 3, 2023
Use These 10 Proven Tactics to Improve Your Video Conversion Rates
Marketing

Use These 10 Proven Tactics to Improve Your Video Conversion Rates

We’ve all seen the statistics that say video conversion rates outperform other marketing content, growing company revenue faster and generating more leads. But what if ...

Author's avatar by Jessica Greene | Aug 2, 2024
Ask These 24 Sales Questions to Lead More Productive Prospecting Calls
Sales

Ask These 24 Sales Questions to Lead More Productive Prospecting Calls

“If you’re not moving closer to what you want in sales, you probably aren’t doing enough asking.” That’s a quote from Jack Canfield, and it’s ...

Author's avatar by Jessica Greene | Jan 27, 2022
SEO for Beginners: How to Improve Your Search Rankings from 103 SEOs
Marketing

SEO for Beginners: How to Improve Your Search Rankings from 103 SEOs

Search engine optimization (SEO) can be overwhelming for beginners, but it doesn’t have to be. When you’re just getting started with SEO, it’s tempting to ...

Author's avatar by Jessica Greene | Feb 3, 2023
5 Reasons Why Reporting Meetings are Awful (& What to Do Instead)
Marketing

5 Reasons Why Reporting Meetings are Awful (& What to Do Instead)

It’s the end of the month. You’ve just spent the last 30 or so days heads down on the work, executing projects, putting out fires, ...

Author's avatar by Tamara Omerovic | Dec 18, 2023
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