Content Marketing

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23 Must-Haves For Your Content Marketing Reporting Dashboards
Content Marketing

23 Must-Haves For Your Content Marketing Reporting Dashboards

You’ve put together a content marketing dashboard. But, besides top-of-funnel insights, it doesn’t tell you a whole lot. A content marketing reporting dashboard should go ...

Author's avatar by Elise Dopson | Mar 23, 2023
Top 25 B2B Blogs Every Marketer Should Follow for Content Inspiration
Content Marketing

Top 25 B2B Blogs Every Marketer Should Follow for Content Inspiration

If you’re a reading enthusiast, there’s no such thing as too many B2B blogs. In fact, the more you read, the bigger your appetite grows. ...

Author's avatar by Masooma Memon | Dec 6, 2021
Video SEO: Ranking on Google vs. Ranking on YouTube
Content Marketing

Video SEO: Ranking on Google vs. Ranking on YouTube

Getting the right equipment. Writing the script. Setting up the lighting. There’s a lot that goes into creating a video. Once you’ve put on the ...

Author's avatar by Mara Calvello | Jul 11, 2024
10 Ways to Use Your Blogs and Podcasts Together
Content Marketing

10 Ways to Use Your Blogs and Podcasts Together

Consider this: about 409 million people view 20 billion pages every month. And, 51% of the US population – over half of the population that ...

Author's avatar by Masooma Memon | Feb 22, 2024
11 Things a Clear and Concise Content Brief Should Include
Content Marketing

11 Things a Clear and Concise Content Brief Should Include

With telepathy not being an option, a solid content brief is your best bet at communicating your expectations from a content piece to the writer ...

Author's avatar by Masooma Memon | Jan 10, 2022
How to Start a Blog from Scratch: 26 Tips for Beginners
Content Marketing

How to Start a Blog from Scratch: 26 Tips for Beginners

Wondering how to start a blog? There’s no short answer to this. The long answer, however, revolves around several aspects. These include shopping for your ...

Author's avatar by Masooma Memon | Oct 11, 2022
30 Ways to Come Up With Great Blog Topic Ideas
Content Marketing

30 Ways to Come Up With Great Blog Topic Ideas

So you have your digital pen at the ready, a steaming cup of coffee sits on your desk, and your blog post publishing date is ...

Author's avatar by Masooma Memon | Mar 21, 2023
How to Write a Blog Post Outline: Write Better Blogs with These 21 Tactics
Content Marketing

How to Write a Blog Post Outline: Write Better Blogs with These 21 Tactics

If you’ve been streamlining blog production and are stuck at how to write a blog post outline, know that you’re at the right place. Because, ...

Author's avatar by Masooma Memon | Dec 6, 2021
Facebook vs. Instagram: What’s Better for Organic Brand Building?
Content Marketing

Facebook vs. Instagram: What’s Better for Organic Brand Building?

If you are wondering “Should I use Facebook or Instagram” or “How do I know which social media platform is right for my business?”, this ...

Author's avatar by Maham S. Chappal | May 11, 2022
18 Ways to Write a Perfect Meta Description to Boost Your CTR
Content Marketing

18 Ways to Write a Perfect Meta Description to Boost Your CTR

Looking to improve your SEO game by learning how to write keyword-rich and optimized meta snippets? You are in the right place since this guide ...

Author's avatar by Masooma Memon | Apr 6, 2023
Use These 22 Blog CTA Examples to Boost Your Conversion Rate
Content Marketing

Use These 22 Blog CTA Examples to Boost Your Conversion Rate

You’ve written a stellar blog post, included all the visuals, and hit publish. And now: crickets! Hardly a handful of readers have subscribed to your ...

Author's avatar by Masooma Memon | Nov 15, 2021
How to Write a Call to Action: Increase Your Conversions with 16 Proven Tips for Crafting CTAs
Content Marketing

How to Write a Call to Action: Increase Your Conversions with 16 Proven Tips for Crafting CTAs

Want to get more readers to sign up for your product? Or subscribe to your newsletter? Or simply watch your conversion rates explode? To do ...

Author's avatar by Archita Sharma | Jul 30, 2021
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