Google Analytics (Ecommerce overview) Dashboard Template

Template created by Databox Databox
This free dashboard template gives you full insight into your ecommerce store’s performance. Get useful, actionable data on your store’s transactions, revenue, conversion rates and more.

Uses one-click integrations:

  • Google Analytics Google Analytics

If you don’t use Google Analytics, you can pull data from any of our 70+ one-click, native integrations or from spreadsheets, databases and other APIs.

Get this dashboard for free

What you’ll learn from this Google Analytics (Ecommerce overview) Custom Dashboard template

By connecting your Google Analytics account, you’ll learn:

  • How do we track the number of transactions our online store makes? Track and analyse your ecommerce transaction data, i.e the number of orders placed on your website today, this week, and so on. Monitor daily fluctuations in the number of transactions recorded and compare with the same day of the previous month.
  • How much are we generating in sales? See how much money has been generated from website sales in the current month in real-time. Analyse daily trends to ensure your ecommerce website is generating sufficient revenue to meetup with your sales goal.
  • How do we check the number of visits to our eCommerce website? Track and measure the number of new and returning visitors to your website and the number of individual sessions initiated by these users.
  • Are visitors to our ecommerce website actually converting? See what percentage of your website visits convert to customers. This is a great way to assess if your website needs to be optimized for more conversions.
  • How do we measure the revenue our website generates on each visitor? See how much in revenue your business generates from each unique visitor that interacts with your eCommerce site during a time period.
  • How much do shoppers spend on our site on the average? Track the average dollar amount each customer spends on each transaction carried out on your ecommerce website.
  • How do we identify our best selling products? See your most popular products in terms of volume and revenue in the current month.

Pull additional data using our deep integration with Google Analytics.

What else can you track and visualize with our deep integration with Google Analytics? When it comes to attributing your traffic and conversions, almost anything:

  • Website traffic and conversions
  • Traffic and lead demographics
  • Social media engagement
  • Paid advertising
  • Landing page performance
  • Campaign performance using custom events

There are many, many different metrics and metric combinations you can track using Google Analytics. And in Databox, you can quickly visualize 100s of Google Analytics metrics in a variety of different ways.

Read more about Databox’s Google Analytics integration.

Google Analytics Google Analytics metrics included in this template
  • Avg. Order Value

    Average Value of transactions during specified Date Range.

  • Ecommerce Conversion Rate

    Percentage of Sessions that resulted in an Ecommerce Transaction during specified Date Range.

  • Revenue

    Revenue from Web Ecommerce or In-app Transactions during specified Date Range. Depending on your implementation, this can include Tax and Shipping.

  • Revenue by Channel

    Revenue from Web Ecommerce or In-app Transactions during specified Date Range split up by Channels.

  • Product Revenue by Product Name

    Revenue from Individual Product Sales during specified Date Range split up by Product Name.

  • Revenue per Visit

    The amount of Money generated each time a Customer visits your Website during the specified Date Range.

  • Sessions

    Number of Sessions during specified Date Range. A session is the period time a user is actively engaged with your website, app, etc.

  • Transactions

    Number of Completed Purchases on your Site during specified Date Range.

  • Users

    Users who have initiated at least one Session during specified Date Range.

Customize dashboard
Explore all of Databox’s functionalities:

Customize this dashboard with Databox

Sometimes, you’ll want to dive deeper into performance. When you need to customize this template (or any other dashboard) to include different metrics, add metrics from different sources, etc., you can do so by using Databox’s Dashboard Designer.

The Designer allows you to easily drag-and-drop metrics and visualizations from any data source right into your dashboard.

Get Started