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Stripe New MRR by Plan Name

New Monthly Recurring Revenue generated by each plan offered by a business during a specific time period.

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New MRR by Plan Name 2.190,879 Start tracking this metric
  • About
  • Tech details
What is "New MRR by Plan Name"?
New MRR by Plan Name is a metric used to measure the Monthly Recurring Revenue (MRR) generated by new customers for a particular subscription plan. It shows which plans are generating the most revenue from newly acquired customers. This metric helps businesses understand the impact of their marketing and sales efforts on different subscription plans and plan their strategies accordingly. We calculate New MRR by Plan Name by considering all 'active,' 'past due,' and 'canceled' subscriptions created within the selected date range. For currently 'active' subscriptions, we save the data based on their 'created' date. For subscriptions that are currently either 'past due' or 'canceled,' we save the data based on the date when they transitioned to 'active.' In the case of subscriptions that transitioned from 'trial' to 'active,' we save the data based on their 'trial_end' date. If your subscriptions contain multiple subscription items and you apply discounts, the total value of this metric will be higher than the total value of an equivalent non-dimensional metric, as subscription discounts cannot be divided among multiple subscription items. We always extend the selected date range by two months in the past at its beginning. This extension ensures that we include subscriptions created outside of the selected date range as 'trial' subscriptions that later transitioned to 'active' subscriptions within the selected date range. However, it's important to acknowledge that slight discrepancies may be present due to API limitations. Specifically, we cannot exclude subscriptions created for existing customers after their previous subscription was canceled due to failed payments.
Example: Example: A SaaS company tracks New MRR by Plan Name metric to analyze which pricing plan is most popular among new customers. It helps them optimize their pricing strategy and offerings to drive revenue growth.

Visualizations

  • Databox visualization

    Bar and Line Chart

    Used to show comparisons between values.

How to track New MRR by Plan Name in Databox?

Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.

To track New MRR by Plan Name using Databox, follow these steps:

  1. 1
    Connect Stripe that contains the metric you want to track
  2. 2
    Select the metric you want to track from the list of available metrics
  3. 3
    Drag and drop the selected metric onto your dashboard
  4. 4
    Watch your dashboard populate in seconds
  5. 5
    Put New MRR by Plan Name on the Performance screen
  6. 6
    Get New MRR by Plan Name performance daily with Scorecards or as a weekly digest
  7. 7
    Set Goals to track and improve performance of New MRR by Plan Name
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Basics

  • Description
    New Monthly Recurring Revenue generated by each plan offered by a business during a specific time period.
  • Category
    Payment Processing
  • Subcategory
    MRR
  • Date Added
    2015-04-28
  • Default Format
    PrefixCurrency
  • Cumulative Support
    Yes
  • Units
    Yes
  • Granularities
    hourly, daily, weekly, monthly, quarterly, yearly, allTime
  • Favorable Trend
    increasing
  • Historical Data
    Yes
  • Changing historical data
    No
  • Forecast Support
    Yes
  • Benchmark Support
    No
  • Media Support
    No
  • Dimension
    Yes
  • Metric Type
    event Learn more
  • API Endpoint
    https://api.stripe.com/v1/subscriptions

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