The Discounts by Billing Country metric shows the total amount of discounts applied to orders based on the country where the customer's billing address is located.
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Used to show comparisons between values.
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To track Discounts by Billing Country using Databox, follow these steps:
‘Gross Sales’ and ‘Discounts’ standard and dimensional metrics will be off by some cents on some days if ‘taxes included’ is checked in the connected Shopify account.
The reason for this, using the Discounts metric example, is that Databox has to calculate the actual discount from the values it gets from the API by subtracting the tax from it. This is done by calculating the tax with the tax rate and the discounted amount, which often yields decimal numbers, but Shopify has its own way of rounding these numbers in the User Interface. As a consequence, when observed with Daily granularity, some days may have discrepancies by a few cents due to rounding.
Affected metrics: Discounts ˪ by Billing City ˪ by Billing Country
Gross Sales ˪ by Billing City ˪ by Billing Country ˪ by Top Products ˪ by New vs Returning Customers ˪ by Product Vendor
Equates to Gross Sales - Discounts - Returns + Taxes + Shipping Charges during specified Date Range. Total Sales will be a positive number for a Sale on the date that an order was placed, and a negative number for a return on the date that an order was Refunded.
Number of taxes associated with a sale or return during specified date range.
Unfulfilled orders is a metric that measures the number of orders that have not yet been shipped or delivered to the customer. It helps merchants keep track of outstanding orders and ensure timely fulfillment.
Equates to product Selling Price x Ordered Quantity during the specified Date Range split up by Top Sold Products.
Equates to product Selling Price x Ordered Quantity during specified Date Range split up by Product Vendor.
Equates to Gross Sales - Discounts - Returns + Taxes + Shipping Charges during the specified Date Range split up by New vs Returning Customers.
This metric allows Shopify store owners to track the effectiveness of their discount campaigns based on the location of the customer's billing city. It provides insights on which cities are responding well to discounts and can aid in targeting future promotions.
Returns metric measures the number and percentage of orders that are returned by customers. This helps to track customer satisfaction and identify potential issues with product quality or delivery.