The Discounts by Billing Country metric shows the total amount of discounts applied to orders based on the country where the customer's billing address is located.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Discounts by Billing Country using Databox, follow these steps:
‘Gross Sales’ and ‘Discounts’ standard and dimensional metrics will be off by some cents on some days if ‘taxes included’ is checked in the connected Shopify account.
The reason for this, using the Discounts metric example, is that Databox has to calculate the actual discount from the values it gets from the API by subtracting the tax from it. This is done by calculating the tax with the tax rate and the discounted amount, which often yields decimal numbers, but Shopify has its own way of rounding these numbers in the User Interface. As a consequence, when observed with Daily granularity, some days may have discrepancies by a few cents due to rounding.
Affected metrics: Discounts ˪ by Billing City ˪ by Billing Country
Gross Sales ˪ by Billing City ˪ by Billing Country ˪ by Top Products ˪ by New vs Returning Customers ˪ by Product Vendor
Net Sales (POS) is a metric that measures the total amount of revenue generated by a business through point-of-sale transactions, after accounting for returns and discounts.
Equates to product Selling Price x Ordered Quantity during the specified Date Range. Gross Sales does not include Discounts, Returns, Taxes, or Shipping.
Equates to product Selling Price x Ordered Quantity during the specified Date Range split up by Top Sold Products.
The Net Sales by New vs Returning Customers metric shows the revenue generated by customers who are either new to the store or have made a repeat purchase. It helps to identify which group brings in more revenue and informs customer acquisition and retention strategies.
Equates to Gross Sales - Discounts - Returns + Taxes + Shipping Charges during the specified Date Range. Total Sales will be a positive number for a Sale on the date that an order was placed, and a negative number for a return on the date that an order was Refunded.
The Orders metric on Shopify represents the total number of purchases completed by customers, providing insights into sales performance, customer behavior and trends.
The Orders by New vs returning customers metric compares the number of orders made by new customers to those made by returning customers. It helps track customer loyalty, acquisition efforts, and sales growth potential.
Total number of Customers gained.