The Opens by Category metric shows the number of times a recipient opened an email grouped by the category of content within it.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Opens by Category using Databox, follow these steps:
The Opens metric measures how many recipients opened an email, indicating engagement and interest with the content of the message sent through SendGrid.
The Opens by Device metric shows the percentage of email opens broken down by the device used by the recipient (e.g. desktop, mobile).
Unique Opens by Device is a metric that measures the number of unique email opens based on the type of device used by the recipient.
The Unsubscribes metric measures the number of recipients who clicked the unsubscribe link in an email, indicating they no longer want to receive future messages from the sender.
The Bounces by Category metric categorizes bounced emails based on the reason for the bounce, such as invalid email address or mailbox full.
The Spam Reports metric counts the number of times recipients have marked your email as spam, which can negatively impact your sender reputation and email deliverability.
Unsubscribe Drops is a SendGrid metric that tracks the number of emails that were not delivered due to being unsubscribed by the recipient.
The Invalid emails metric represents the number of emails that were not delivered due to invalid or non-existent recipient email addresses.