The Opens metric measures how many recipients opened an email, indicating engagement and interest with the content of the message sent through SendGrid.
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Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Opens using Databox, follow these steps:
SendGrid dashboard template provides you with insights about your email delivery, open rates and click rates performance to grow your business—all in one place.
The Opens by Client metric shows the number of times an email was opened by different email clients such as Gmail, Outlook, or Apple Mail.
Opens by Mailbox Provider measures the number of times an email is opened by recipients grouped by their email service providers (e.g. Gmail, Yahoo, Outlook) helping to identify deliverability issues.
The Opens by Category metric shows the number of times a recipient opened an email grouped by the category of content within it.
Clicks by Mailbox Provider measures the number of times recipients clicked on links within an email, grouped by their email service providers (e.g. Gmail, Yahoo, Hotmail).
The Unique Clicks by Mailbox Provider metric measures the number of individual clicks on links within an email, organized by the specific mailbox provider of the recipient.
The Spam reports by Category metric gives insights into the types of emails that are being reported as spam, such as content, frequency, or sender reputation. It helps identify areas for improvement in email strategies to reduce spam complaints and improve deliverability.
Unsubscribe Drops is a SendGrid metric that tracks the number of emails that were not delivered due to being unsubscribed by the recipient.
Unsubscribe Drops by Category measures the proportion of recipients who unsubscribed from emails by category/type, helping identify which types of emails are more likely to result in unsubscribes.