Unsubscribes by Category is a SendGrid metric that shows the number of email recipients who have unsubscribed from specific categories of emails sent by a marketer or a company.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unsubscribes by Category using Databox, follow these steps:
The Opens by Client metric shows the number of times an email was opened by different email clients such as Gmail, Outlook, or Apple Mail.
Clicks by Mailbox Provider measures the number of times recipients clicked on links within an email, grouped by their email service providers (e.g. Gmail, Yahoo, Hotmail).
Unique clicks refer to the number of unique recipients who clicked on at least one link in an email. It's a measure of the effectiveness of an email campaign in driving engagement and generating interest.
Unique Clicks by Category metric refers to the number of unique clicks on links within each category of your email campaign. It helps you to gauge the level of engagement with your email content and identify which categories are resonating well with your recipients.
The Bounces by Category metric categorizes bounced emails based on the reason for the bounce, such as invalid email address or mailbox full.
The Blocks by Category metric categorizes the reasons for email blocks such as spam reports, invalid emails, or bounces. It helps identify patterns and improve email deliverability.
Unsubscribe Drops is a SendGrid metric that tracks the number of emails that were not delivered due to being unsubscribed by the recipient.
Unsubscribe Drops by Category measures the proportion of recipients who unsubscribed from emails by category/type, helping identify which types of emails are more likely to result in unsubscribes.