Unsubscribes by Category is a SendGrid metric that shows the number of email recipients who have unsubscribed from specific categories of emails sent by a marketer or a company.
With Databox you can track all your metrics from various data sources in one place.
Used to show comparisons between values.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unsubscribes by Category using Databox, follow these steps:
Unique Opens by Device is a metric that measures the number of unique email opens based on the type of device used by the recipient.
Unique Opens by Client is a metric that shows the number of times an email was opened by individual email clients (such as Gmail, Outlook, etc.) excluding duplicate opens by the same client.
The Unsubscribes metric measures the number of recipients who clicked the unsubscribe link in an email, indicating they no longer want to receive future messages from the sender.
Bounces metric measures the number of emails that were undeliverable to recipients due to permanent or temporary issues such as invalid email addresses or full mailboxes.
Bounce Drops is a metric that measures the number of undeliverable emails that were dropped due to repeated hard bounces or unsubscribes.
Spam Report Drops is a metric that reflects the number of emails that were not delivered to the spam folder due to the recipient actively marking previous emails as spam.
Unsubscribe Drops is a SendGrid metric that tracks the number of emails that were not delivered due to being unsubscribed by the recipient.
Invalid emails by Category metric provides the number of emails that were rejected due to invalid email addresses and classifies them by the reason for invalidity such as syntax errors, non-existent domains, and more, for better insights and action.