Unsubscribe Drops is a SendGrid metric that tracks the number of emails that were not delivered due to being unsubscribed by the recipient.
With Databox you can track all your metrics from various data sources in one place.
Used to show a simple Metric or to draw attention to one key number.
Databox is a business analytics software that allows you to track and visualize your most important metrics from any data source in one centralized platform.
To track Unsubscribe Drops using Databox, follow these steps:
Requests by Category metric categorizes the number of email requests processed by SendGrid based on the type of service requested such as deliveries, bounces, spam reports, and more.
The Opens by Device metric shows the percentage of email opens broken down by the device used by the recipient (e.g. desktop, mobile).
Unique Opens by Client is a metric that shows the number of times an email was opened by individual email clients (such as Gmail, Outlook, etc.) excluding duplicate opens by the same client.
Clicks by Category metric represents the number of unique clicks generated by each link category in your email such as CTA, product links, or social media links. It helps you analyze subscriber behavior and measure the effectiveness of your email content.
The Unique Clicks by Mailbox Provider metric measures the number of individual clicks on links within an email, organized by the specific mailbox provider of the recipient.
Unsubscribes by Category is a SendGrid metric that shows the number of email recipients who have unsubscribed from specific categories of emails sent by a marketer or a company.
Bounces metric measures the number of emails that were undeliverable to recipients due to permanent or temporary issues such as invalid email addresses or full mailboxes.
Spam Report Drops is a metric that reflects the number of emails that were not delivered to the spam folder due to the recipient actively marking previous emails as spam.